Now its easier to create IoT products with Intel’s new hardware and software series

Intel officials at the upcoming Embedded World 2016 show will roll out a broad array of hardware and software that will make it easier for developers to create new products for the Internet of things. The chip maker will unveil new developer kits, software tools and modules that will reduce the complexity around creating Internet of things (IoT) devices and services and cut the time it takes to bring them to market, according to the company.

“The Internet of things has enormous potential to drive both economic growth and social change,” Ken Caviasca, vice president in the Internet of Things Group and general manager of platform engineering and development at Intel, wrote in a post on the company blog. “With 85 percent of technology still unconnected, and security threats pervasive, it is still very much the Wild West with vast new territory to explore. Once the hurdles are out of the way, developers will find they can instead focus on the fun stuff—innovation, imagination and exploration of all the possibilities IoT has to offer.”

The new products that will be introduced at Embedded World, running Feb from 23-25 in Nuremberg, Germany, will be just the latest efforts in Intel’s aggressive push into the IoT, one of the growth areas the chip maker is targeting as it looks to extend its reach and reduce its reliance on the contracting PC market. It has been an important business segment since Brian Krzanich took over as CEO almost three years ago. That importance was highlighted last month when Krzanich and other Intel executives announced the company’s 2015 financial numbers. Areas like the IoT, memory technology and the data center were able to partially offset revenue declines due to macroeconomic pressures and the struggling global PC market, generating almost 40 percent of Intel’s overall revenue, more than 60 percent of its operating margin and $2.2 billion in profitable revenue growth last year, the CEO said during a conference call.