For advanced technological needs like software development, you’ll probably turn to an experienced provider like BairesDev. However, in the digital age, there are certain tech skills nearly any professional needs, whether they’re a graphic designer or a physician.
What technological competencies are important in such a wide range of careers? Here are the most essential.
While you, of course, need to be able to competently use a word processor like Microsoft Word or Google Docs and a spreadsheet like Excel or Google Spreadsheets in today’s world, basic software skills extend so much further.
If you can create or use macros in Excel, for example, you’ll be able to organize and analyze your data much more quickly and easily. Even Word has “hidden” features that will greatly improve your life. For instance, if you do a lot of mailings, mail merges will allow you to streamline them.
Since many professionals deliver presentations no matter what their field, PowerPoint is another enormously helpful tool. You’ll be able to create polished presentations with no knowledge of graphic design whatsoever.
It’s not necessary for you to have majored in computer science or even completed a coding bootcamp — although if you have, that’s certainly something to add to your resume — but knowing basic coding will get you far in your career.
This will help you better direct colleagues and even make quick fixes on your own. For example, if you learn scripting languages like HTML, you’ll be able to make minor alterations to your website without having to call your IT department.
Sure, you probably have an Instagram and Facebook account, but do you know how to use social media for business purposes? No matter what the industry, having a social media presence is an important way to promote your brand and attract customers. It’s helpful to understand how to use them and analyze the results even if you’re not a marketing or social media expert because your online presence depends on practically every department.
It’s also important for every professional to maintain a LinkedIn profile. This is one of the best ways of networking with people in your field, getting noticed by recruiters, and finding, applying to, and landing jobs.
Almost all businesses have some type of content management system (CMS). In order to manage your website or even pull information from it, you’ll need to understand the basics of this type of repository. Most platforms aren’t terribly complex to learn, but your organization will expect you to be able to use them whether you’re in sales or operations.
Many freelancers and creative professionals should be able to use a CMS, too. For example, if you’re a writer, creating a blog or online portfolio will usually require you to use a platform like WordPress. You’ll have to be able to navigate it and know how to post your work.
Search engine optimization (SEO) is admittedly more important for some professions than others, including marketing, sales, writing, and management. However, it can be helpful to understand the basics in all careers because knowing how your website and pages are ranking will drive your business strategy. It affects all kinds of materials, from product descriptions to blog posts.
If you’d like to improve your rankings, you might consider hiring an SEO consultant, but even then, knowing the terminology and essential will allow you to evaluate the candidates’ qualifications and find the best person for the role.
Digital literacy isn’t necessarily a technological skill per se, but in today’s world of misinformation and “fake news,” it’s an essential skill that involves using technology responsibly. It describes being able to evaluate and think critically about information from digital technologies, as well as create and disseminate information on digital platforms.
In fact, because this skill is so important in a world that relies heavily on digital sources for news and other information, many colleges and universities are helping students develop it for their lives and future careers.
These important tech skills aren’t just essential for software developers and IT specialists — anyone can benefit from adding them to their repertoire or improving them. If you’re feeling rusty and want to ramp up your skill set, consider taking a course. There are plenty of free online classes on sites like Coursera and edX.