The Specialist in Product Engineering and Digital Transformation: Sasken

Sasken is a specialist in Product Engineering and Digital Transformation providing concept-to-market, chip-to-cognition R&D services to global leaders in Semiconductor, Automotive, Industrials, Smart Devices & Wearables, Enterprise-Grade Devices, and SatCom industries. For over 29 years and with multiple patents, Sasken has transformed the businesses of over 100 Fortune 500 companies, powering over a billion devices through its services and IP.

Established in 1989, Sasken employs 2000+ people, operating from state-of-the-art centers in Bangalore, Pune, Chennai and Hyderabad (India), Kaustinen and Tampere (Finland), and Beijing, Shanghai (China). Sasken also has its presence across Germany, Japan, UK, and the USA. Sasken has been listed in the National Stock Exchange and Bombay Stock Exchange since its initial public offering in 2005.

Sasken’s Brand Story: Pursuit of Excellence

Change happens when it’s time to discover new horizons, to go where you’ve never gone before. With every change, come bigger opportunities and the ability to reinvent oneself.

As technology moves forward, expands, and evolves, it changes the way we experience life. It takes only a slight change in perspective to completely alter the way we perceive things.

At Sasken, we revel in the spirit of innovation and discovery – of the seeking the unexplored. We leverage our strengths to build capabilities that present an advantage to our business and customers. We seek to abandon limited perspectives and set business goals that facilitate growth and learning. But not before we have defined the path that takes us there. A path carved by honoring our commitment to delivering the best technology to our customers, and investing in innovation as well as continuous learning.

Sasken’s Brand Identity

Sasken has embarked on a new journey, as outlined in our 5x5 vision, to build a robust organization, achieve profitable growth, and catapult to a leadership position in Product Engineering and Digital Transformation services.

Therefore, it is an ideal time to launch an identity that provides positivity, motivation, and inspiration to achieve our goals. It is time to energize and invigorate all stakeholders to believe and invest in our 5x5 journey.

Our new logo is an amalgamation of the symbol for Air and the three distinct values that define Sasken – World-Class, Intellectual Integrity, and Tech First. A single beam within the triangle breaks into a burst of energy, signifying the diversification and the march forward towards our 5x5 vision. The geometry of the logo and choice of colors have been carefully chosen to reflect our heritage and dependability that spans almost three decades.

Services

Product Engineering Services: With a product development DNA, Sasken helps global leaders drive product development, commercialization, customization, and maintenance. We specialize in verticals such as Semiconductors, Automotive, Enterprise-Grade Devices, Smart Devices and Wearables, Public Safety, Satcom, Telecom, Industrial, and Retail.

We partner with our customers to provide new/derivative product development capability as well as sustenance and maintenance of existing product lines. We are able to ‘connect the dots’ and help customers create new products due to our unrivalled understanding of the entire stack right from semiconductor platforms and hardware to wireless standards, multimedia, connectivity, and testing services.

This enables us to support the PDLC from design to deployment. We also provide geography specific customization which enables our customers to make bespoke products for key markets. We provide upgrade and maintenance services for n-1 or n-2 generation products to help extend their useful life, which is often a key to retain brand loyalty.

Sasken provides a host of testing services that include Test Automation, Consultancy, Test Specifications, Product Testing and Application Testing which prove invaluable to companies seeking to optimize the cost of maximizing their investments through the product development lifecycle.

• New Product Introduction/Derivatives 
• Productization and Commercialization 
• Management of end-of-life and Sustenance 
• Product Re-Engineering

Digital Transformation: With the evolution of the smart device, internet, cloud and social elements, enterprises are externally able to engage better with customers and internally enhance process efficiencies. Sasken helps organizations tide through the digitization process using an exploratory approach that helps CIOs move from ideation to prototyping and eventual deployment of solutions. This approach empowers CIOs to deliver tailor-made applications drawing on a repertoire of evolutionary solutions.

Sasken, with its productized approach to development, brings to the CIO organizations a fresh perspective for accelerating the transition toward becoming a digital enterprise. 

CEO Corner

Rajiv Mody, the Chairman, Managing Director, and CEO of Sasken Technologies Ltd. (formerly Sasken Communication Technologies Ltd), founded the company in 1989, at San Jose along with two other co-founders. The company was set up in the classical tradition of Silicon Valley startups; in a garage in Fremont, California. Rajiv, then, returned to India to expand company operations in 1991.

Under his able leadership, over the last three decades, Sasken has grown to be a powerhouse in providing Product Engineering and Digital Transformation services. Over the years, Sasken has steadily expanded its portfolio of solutions to cover the entire product development life-cycle for Automotive, Industrials, Communication & Devices, Semiconductors, and Digital Enterprise segments.

Rajiv has served as an Executive Council Member of NASSCOM (2001-2008) and is currently part of the HBS South Asia Advisory Board. He obtained his Bachelor’s degree in Electrical Engineering from M.S. University, Baroda, India and Master’s degree in Computer Science from Polytechnic School of Engineering, NYU, New York, USA. Rajiv has attended the Advanced Management Program (AMP 161) at Harvard Business School.

In his leisure time, Rajiv enjoys reading biographies, scuba diving, and watching movies.

“At Sasken, we revel in the spirit of innovation and discovery – of the seeking the unexplored. We leverage our strengths to build capabilities that present an advantage to our business and customers.”