1pointsix18: Crafting aesthetic and practical interior designs that perfectly support the overall vision

Creating a cohesive look for a home that represents the individual’s style can be tricky. A well-designed space that makes them feel good and meets their needs and lifestyle is essential. Therefore, interior design is much more important than it may seem at first glance. In addition to designing the décor of any interior space,an interior designer also plays the key role in its functionality because even the largest house can lack space with a poor interior design, while a tiny apartment can be transformed into a cosy residence with enough space for just about everything with the right design. An interior designer can prove to be more than just a good idea if building a new house or remodeling or renovating the existing one. And 1pointsix18 is one such interior design company that offers bespoke interior design and turnkey solutions along with appealing furniture, furnishings and art.

1pointsix18 is based in Gurugram and focuses on simplifying the design process. Founded in 2002 by the husband-wife duo, Adesh Garg and Bharti Rastogi, the company with a passionate in-house execution team translates clients’ requirements into functional design with a stylish edge. Be it residential, office spaces or retail, 1pointsix18 offers end-to-end interior solutions, right from planning and design to creation and execution, all customized to choice.

“1pointsix18 or 1.618 is known as the golden proportion across nature, art and architecture. All objects whether man-made or natural, occurring in this most harmonious proportion are considered aesthetically pleasing. It is both our inspiration and our aspiration to create visually appealing yet functional designs that exhibit this golden proportion.”

We have Founder & Director, Adesh Garg with us. Let’s hear it from him

Can you tell us about your market landscape?

We can easily say that there has been major change in the last decade; Interiors is now not just having colors or doing woodwork but actually planning spaces functionally and aesthetically in complete sense. Most of our clients are well travelled and therefore are open to embrace new ideas, ready to experiment with materials and have hi-tech homes which are low on maintenance. Gurugram is the new entrepreneur city and hence there is shift in the approach & requirements and dire need for better interiors which are at par internationally. With the increase in purchasing power, 30’s is the new 40’s and they are keen to do up and working space with a planned approach. With the increasing stress factor, companies are taking extreme care in making their workspaces more fun and welcoming. A healthy, fun & concept driven environment is created to make sure employees connect with the vision of the company.

How do you position yourself in the domain? How do you amalgamate technology with business objectives?

We provide ‘Single window solutions’ for anybody looking to do luxury interiors. Also we cover all aspects of an interior designing project, and as responsible & aware professionals, we take care of other aspects like energy efficiency, promoting the usage of green technology, appropriate security & safety measures. We truly believe in ‘Make in India’ campaign, so instead of imposing imported products, we introduce our clients to bespoke designs for art, furniture, furnishings, etc. which are sourced & fabricated indigenously, hence promoting local artisans.

We keep ourselves updated with latest technology and materials to be able to keep pace with changing times. Today we have clients residing in different parts of the world and with the help of state-of-art technology, handling those projects has become a cakewalk. We use softwares to visualize the space which can be easily shared on skype, team viewer etc. and this helps our clients sitting far away to interact with the designers on one to one basis. In fact, at the execution stage, we would have GoToMeetings set up at the site which would enable them to be in sync with the different stages of the work. This way they get a real-time experience without physically being there.

In this digital era, where everybody is connected, it’s much easier to reach out to larger audience. Having digital presence on various platforms helps you to connect with people globally. With this advance technology it is a win-win situation for both client and service provider.

How are your experiences from the previous year helping you in crafting your future road map?

We realized there is a large percentage of clientele who are not able to visualize the space & another set who cannot comprehend the drawings and sometimes come confused hearing various jargons which leave people absolutely perplexed. This led to long tiresome design selection process which we wanted to smoothen. Therefore, we came up with an 5000sft experience center where people get to see, feel and understand interior designing styles, materials, colors and also be sure of the quality and cost.

Also, we use 3d visualization of the space with actual materials of their designs, which is immensely helping people to visualize the space and also be sure of end product.

What would you say was the single most influential factor in your business’ success?

My Wife & Business creative head, Bharti Rastogi:) Every business needs a visionary, to be able to plan and strategize business development activities and in our case someone to keep working on improvising designs, where giving up is not an option. Every team needs one person who binds it like glue and raises the standard of working by setting an example. I think our team is being directed by right pair of hands.

What are your future focus areas?

Presently, our focus areas are high-end apartments and villa interiors, restaurants, spas, hospitals, offices and our focal areas for the future would be to be associated with high-end national & international projects.

Knowing the visionaries behind 1pointsix18

A qualified architect, Adesh Garg has over 18 years of experience in the field of Interior Design. A man of few words, he believes in action. He seeks to give new meaning to spaces through designs which express instead of merely impressing.

Bharti Rastogi, an IT Post-Graduate decided to follow her heart when she opted for interior designing. A qualified designer with over 14 years of experience, she believes that design is about creating innovative spaces through experimentation and breaking rules.

“Creating custom interiors can be challenging with confusing design jargon and the constant apprehension of how it may all turn out. We at 1pointsix18 are here to simplify it for you.”