“It’s not only about winning, it’s about dominating!”
Nurtured from the seed of a single great idea – to empower the traveller – MakeMyTrip went on to pioneer the entire online travel industry in India. MakeMyTrip has revolutionized the travel industry over the years. This is the story of MakeMyTrip, India’s Online Travel Leader.
MakeMyTrip.com, India’s leading online travel company was founded in the year 2000 by Deep Kalra. Created to empower the Indian traveller with instant booking and comprehensive choices, the company began its journey in the US-India travel market. It aimed to offer a range of best-value products and services along with cutting-edge technology and dedicated round-the-clock customer support. After consolidating its position in the market as a brand recognised for its reliability and transparency, MakeMyTrip followed its success in the US by launching its India operations in 2005.
With the foresight to seize the opportunities in the domestic travel market, brought on by a slew of new airlines, MakeMyTrip offered travellers the convenience of online travel bookings at rock-bottom prices. Rapidly, MakeMyTrip became the preferred choice of millions of travellers who were delighted to be empowered by a few mouse clicks. MakeMyTrip’s rise has been lead by the vision and the spirit of each one of its employees, for whom no idea was too big and no problem too difficult. With untiring innovation and determination, MakeMyTrip proactively began to diversify its product offering, adding a variety of online and offline products and services. MakeMyTrip also stayed ahead of the curve by continually evolving its technology to meet the ever changing demands of the rapidly developing global travel market.
Steadily establishing itself across India and the world, MakeMyTrip simultaneously nurtured the growth of its offline businesses like its franchises and affiliates simultaneously, augmenting the brand’s already strong retail presence further.
Today, MakeMyTrip is much more than just a travel portal or a famous pioneering brand – it is a one-stop-travel-shop that offers the broadest selection of travel products and services in India. MakeMyTrip is the dominant market-leader with 47% market-share (PhocusWright, 2013), a fact evinced by the trust placed in it by millions of happy customers. Remaining reliable, efficient and at the forefront of technology, MakeMyTrip’s commitment and customer-centricity allows it to better understand and provide for its customers’ diverse needs and wants, and deliver consistently. With dedicated 24×7 customer support and offices in 20 cities across India and 2 international offices in New York and San Francisco.
Flights – MakeMyTrip provides flight tickets for travel in all major domestic, international as well as low-cost carriers operating in India. It caters to travellers for both domestic and international travel from India. Apart from this, it caters to inbound travel to India from countries like US, Canada, Singapore and UAE.
Rail and Bus tickets – MakeMyTrip sells online rail ticket to its customers offering features like return tickets with single payment option, flexi-search and automatic alerts and updates on the availability of tickets. It also offers bus tickets across different categories like Volvo, Air Conditioned, Non Air Conditioned, Deluxe, Semi-Deluxe and Sleeper vehicles.
Cab Service – MakeMyTrip introduced car hire services on its Indian website in May 2010. It currently provides car hire services in conjunction with holiday package bookings.
Hotels and Packages (Holidays) – The Company offers hotel reservations in India and international cities alike. There are over 13,000 hotels and guesthouses in India that can be searched and compared online on the MakeMyTrip website. The hotels range from luxury to budget accommodations. In November 2012, MakeMyTrip acquired My Guest House Accommodation to increase the overall inventory for budget rooms and service apartments. MakeMyTrip also offers a wide selection of hotels outside India. Through the acquisition of easytobook.com, MakeMyTrip now offers access to more than 184,000 hotels outside India. MakeMyTrip also offers group and customized holiday packages for popular domestic and international destinations.
Mobile Solutions – In 2012, MakeMyTrip launched travel mobile applications (Apps) for Windows Phone, iPhone, Android, and BlackBerry devices. The app offers services like flight and bus bookings, hotel reservations and holiday packages. It also caters to other post-purchase requirements like generating e-tickets, making cancellations, tracking status of refunds and other travel alerts. The travel itineraries available on the Apps can be shared on Facebook and Twitter.
Route Planner – Makemytrip route planner section provides all basic required information on more than 1 Million routes in India.
Meet the Travel Master
Deep Kalra, Founder and Group CEO: Deep steered MakeMyTrip as CEO since its inception in 2000, to a successful listing on NASDAQ in August 2010. He took on the role of Group CEO in August 2013, to focus on Strategy, M&A and international businesses. He continues to lead the Group’s strategic developments and overall execution excellence.
Deep has been serving as the President of The Indus Entrepreneurs, Delhi Board since January 2013. He served on the NASSCOM Executive Council from 2010-2013 and is presently involved with their Gurgaon Regional Council. He is also an active Angel Investor in the Internet space. He is a founding member of “I am Gurgaon” – an NGO focused on improving the quality of life in Gurgaon. He is also closely involved with Udayan Care and GiveIndia.
Prior to his entrepreneurial venture with MakeMyTrip, Deep has had corporate stints with GE Capital, AMF Bowling Inc. and ABN AMRO Bank. He holds an MBA (PGDM) degree from IIM, Ahmedabad and a Bachelor’s degree in Economics from St. Stephen’s College, Delhi. His interests include swimming, yoga, quizzing, adventure sports and of course, travelling.
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