Outsourcing demands, Partnering Digital Design and Development: GrayCell Technologies

With more than a decade of experience, GrayCell is an award winning Web Design Agency. The firm guides businesses through the digital landscape, designing a beautiful experience for customers along the way.

The firm is a custom design solutions company that designs and develops web, mobile and desktop solutions. They create, resolve and manage the entire gamut of web solutions, enterprise applications and, mobile and tablet applications. The apps serve clients across industry segments such as real estate, travel, e-commerce, finance and audit, non-profit organizations, entertainment and technology.

GrayCell’s creations include those that helps one donate blood at the tap of a button, introduce children to chat under non-invasive yet tight parental supervision, lets one put together their game strategy by pre-setting the lineup and position players from an iPhone or iPad. These are only a few of the amazing apps GrayCell has visualized and developed.

What sets them apart?

Irrespective of whether it is a major project or a small one, GrayCell assigns a dedicated team to the client who works as the client’s virtual office. The client provides the tasks which the team works on and updates the client on a daily and weekly basis. GrayCell is determined in providing its services at fixed price. Once clients share the project specifications, scope of work is arrived at and a fixed quote is provided. Upon mutual agreement, the project is commenced. The team provides weekly and fortnightly updates in addition to regular deliveries as per the pre-arranged milestones. GrayCell ensures that optimum resources are allotted to each project. There is a cost-efficient engagement model for clients who wish to use our services for short durations. Here the client pays for the number of hours dedicated by the assigned team. The team is picked based on the work volume and the client’s project requirement.

GrayCell follows the agile processes. Roughly 90% of their projects are based on the outsourcing model where only a small chunk of the work is based on onshore client location and the rest of it is covered at the office. Email, Slack, Base camp, Skype and dedicated phone numbers are used for client communication allowing greater communication between the client and GrayCell teams.

Outsourcing – the need of the hour

Outsourcing allows businesses to concentrate on their core activities while letting go of activities that are less important to the business. Outsourcing also helps save on cost of hiring resources, training them, helping them constant with skill updating, etc. Outsourcing gives businesses access to people with highly specialized skill sets appropriate for the job at a fraction of the cost, giving small businesses many of the advantages that large businesses enjoy. With outsourcing, businesses can focus completely on growth, start and stop projects quickly and not get projects side tracked because of talent issues.

To cater to client needs in the best possible way, while joining in the outsourcing bandwagon, GrayCell works on a five step system of ‘Information– Research – Canvas creation – Approval – Execution’.

In the first stage the client briefs the team about their requirements. The team then researches out the best technology, carves out a plan and a design that will give one a competitive edge in the market. The approved design is then executed and delivered within the mentioned time frame. The development process is a time of continuous interaction between the client and the project’s developers to enable spot improvements. Development at GrayCell is an iterative process. Clients are given the window to directly speak with the project’s developers to convey their ideas in a simple and timely manner. The firm likes their clients to be actively involved in the development process, experience the demos and provide feedback. Once the final demo is approved, the application is deployed and launched. GrayCell also offers regular maintenance services based on the client’s requirement.

The logo story

Founded in 2004. GrayCell technology is an innovative, forerunner in custom Web/App Development Solutions. With a heavy focus on customer satisfaction, it is a brand which is built on the pillars of reliability and stability.

The name of the brand is influenced by Agatha Christie’s book. ‘Little Grey Cells’ which contains quotes from Hercule Poirot. The famous Belgian Detective.

In one instance. Poirot tapped his forehead. And said. “These little grey Cells. It is up to them.”

Customer satisfaction all the way

Over the past eleven years, GrayCell Technologies has provided custom solutions to a wide variety of clients ranging from small one person businesses to large Fortune 500 clients. A majority of the clients are small and medium businesses. Today GrayCell is a certified Microsoft Small Business Specialist as well.

The firm has been blessed with a great clientele who lets them explore the unknown. These include big names like ITC Limited, Ranbaxy Laboratories, Maruti Suzuki, Nestle, Dell and Tata Chemicals amongst others. These clients set challenges and continue to give GrayCell a fair playing field. Some of the firm’s best works have come from client collaborations, so much so the stories are truly legendary.

The man behind

Munish Jauhar is the Founder and CEO of GrayCell Technologies. Following his Masters in Computer Applications, Jauhar had an enriching stint with Quark Media House as Product Manager and a US-based start-up. To satisfy the entrepreneurial fire in his belly, he set up GrayCell Technologies Exports in 2004. Today, GrayCell Technologies Exports has grown exponentially servicing an ever increasing list of Global 2000 clients. Jauhar had a major role to play in the team swelling to a formidable force of highly skilled professionals. 

“We are constantly updating our processes to include the latest tools and technologies in order to deliver innovative solutions to solve our clients’ problems”