The Silicon Review
Founded in 2011, Happiest Minds is a next-generation digital transformation, infrastructure, security, and product engineering Services Company. It offers domain centric solutions applying skills, IPs and functional expertise in IT Services, Product Engineering, Infrastructure Management and Security. These services have applicability across industry sectors such as retail, consumer packaged goods, e-commerce, banking, insurance, hi-tech, engineering R&D, manufacturing, automotive and travel/transportation/hospitality.
As a Mindful IT Company, the focus of Happiest Minds is on ‘Being Mindful’ and ‘Doing Mindful’ which involves perceiving immersively, processing non-judgmentally and performing empathetically. 60 minutes in a week is committed to inculcating a mindful approach within the organization, using a select set of tools and techniques. Headquartered in Bangalore, India, Happiest Minds has operations in the US, UK, the Netherlands, Australia, Middle East and Turkey.
The Happiest Minds Culture
“Our philosophy is simple – happiest people make happiest customers. Our mission is a constant reminder of the fact that we are in the business of making our customers happy through happy employees. People are an integral part of our business and their happiness is of utmost importance. Our systems, policies, and practices are crafted to foster an open culture, enabling our people to discover their potential and participate in shaping their own work life experience. This is how we make a difference.”
“Though happiness is a very personal emotion, we believe that it is the organization’s responsibility to create enabling conditions for a person to be happy.”
Product Engineering Services
“At Happiest Minds, we use our engineering pedigree and vibrant product innovation culture to help you build products and experiences that connect with your customers.”
As traditional businesses continue to be disrupted by digital forces, it is very important to imagine new ways of connecting with a customer by placing them at the center of a digital business model. The ubiquity of smart devices and the ease of building scalable businesses have afforded several opportunities to re-imagine existing businesses while also creating entirely new segments. However, technology innovation and a strong engineering culture are keys to capitalizing on these opportunities and building sustainable transformation.
Happiest Minds has used its deep engineering expertise to help companies across several industries transform their own products or do the same for their customers. There are three foundational elements that have underpinned its approach:
Engineering DNA – at the very core of it, developing products and platforms is a unique proposition as there are several variables including those of unprecedented scale and an unknown user base. The need of the hour is an engineering mindset combined with a strong leadership team – something that is inherent to Happiest Minds. With a sharp focus on technical management, Happiest Minds have been at the forefront of embracing distributed agile, DevOps and CloudOps and have helped clients build sustainable momentum in today’s hyper-competitive marketspace.
Integrated Disruptive Technologies – a truly successful transformation requires using disruptive technologies to create solutions for tomorrow’s problems. The company has expertise in the entire spectrum of disruptive technologies including but not limited to Mobility, AI, Analytics, IoT, SDN, and Security. This helps us in offering a holistic value proposition where the integration of these technologies ensures the whole is greater than the sum of its parts. In addition, it has also put in significant time and effort in identifying and building capabilities around innovation triggers that are likely to bring about a paradigm shift in the businesses of its clients.
Digital Transformation – achieving true digital transformation requires placing customer experience at the core of what you do. The rich experience in mobility, analytics, and IoT allow us to combine machine-generated data with human insights to help you develop products and experiences that re-engineer the business fluidity and resonate with the customers.
Meet the key Executive
Joseph Anantharaju, President & CEO, Product Engineering Services (PES): Joseph has over 19 years of professional experience spanning multiple industries including technology, banking, and manufacturing – of which 14 years were spent in software product engineering services working with a wide range of software product companies.
Prior to Happiest Minds, Joseph held P&L responsibility for a critical business unit (Microsoft Strategic Business Unit) in Mindtree, which contributed 8% of the company’s revenues. In this role, Joseph was responsible for drafting and implementing a strategy that doubled revenues and established Mindtree as the leader in the Cloud and Testing space.
Before taking on the above P&L responsibility, Joseph played the role of Sales Head and Director – Business Development with Aztecsoft (which was acquired by Mindtree), establishing a relationship with Microsoft and rapidly scaling it into a multi-million dollar account. He was also responsible for winning several large deals during a very critical phase of the company. During his 11 years with the company, Joseph was also involved with Marketing, Account Management, and several strategic initiatives.
Joseph holds a Bachelor of Engineering degree from BITS Pilani and PGDM from IIM Ahmedabad.
“While our engineering capabilities help you accelerate your time to market and create cost efficiencies, our innovation centricity enables you to build products and solutions that are primed to meet the needs of the future.”