The Silicon Review
YANGAROO’s patented cloud-based software, DMDS, powers the advertising, music, and award show markets with the most effective and efficient technology solution available. Named one of Canada’s Top 100 Tech Companies by Canadian Business, YANGAROO has offices in Toronto, New York, and Los Angeles.
The Genesis of YANGAROO
YANGAROO was founded by a Music Industry Entrepreneur and an Investment Banker who believed that the music industry was in trouble and must embrace technology to successfully move forward. This would require the development of a secure digital distribution platform to deliver music and videos to broadcasters and other media outlets globally. Their vision, when fully realized, led to the development of the patented Digital Media Distribution System (DMDS) the platform on which YANGAROO is based.
Since then, YANGAROO has evolved and transformed its platform to be 100% cloud-based with APIs that enable deep integration into robust market solutions and client-proprietary software systems. This means that both senders and receivers can manage their files without specialized hardware or expensive infrastructure. It provides non-intrusive delivery to media enterprises and scales quickly and cost-effectively.
The company has grown and the platform is now responsible for moving and managing media files for customers and partners all over the world. YANGAROO Awards has become the industry standard, powering most major Awards programs in North America, handling the entire submissions, review, streaming, and voting processes.
Advertising: YANGAROO ADVERTISING platform delivers the highest quality audio and video files to broadcasters around the globe. It is fast, secure, and cost-effective. You can get ready-to-air ads in the right format to the right people at the right stations.
Music: YANGAROO MUSIC platform delivers the highest quality audio and music video files to radio programmers, TV broadcasters, journalists, and other industry influencers anywhere in the world. It is lightning fast, highly secure, economical & environmentally friendly.
Awards: YANGAROO AWARDS platform has become the industry standard. Most major awards show, including The GRAMMYS™, The Golden Globes, The Emmys, The MTV VMAs, The Academy of Country Music Awards, and The JUNOS™, use the platform to conveniently manage the submission, nomination, streaming and judging for their thousands of members located around the globe.
How Does It Work?
Regardless of whether or not you are a record company, independent recording artist, music promoter, advertising agency, a post-production house, broadcast cable network, station, or awards coordinator, the YANGAROO platform will work for you.
Submit: Media and metadata are submitted to the cloud-based platform, where automated quality checks are performed.
Manage: Manage media and submissions via intuitive tools and streamlined workflows, eliminating errors and increasing efficiency.
Deliver: The content owner or distributor can deliver the media to thousands of desired destinations which can include a broad network of radio, television, publications, blogs and more.
High praise for YANGAROO
“We have found the quality of content delivered to us through YANGAROO’s platform to be great. Additionally, the installation of their system was seamless and the team to-date has been very responsive in service and answering our questions. Furthermore, the YANGAROO team’s expertise and knowledge of our media workflow have certainly contributed to our ability to optimize advertising content and its lifecycle.”
“Our clients can now distribute HD commercials in a wide variety of markets at significantly less cost. We’ve seen our advertisers reduce their digital HD ad distribution and production costs by 40% when using DMDS.”
“We view DMDS as the gold standard for secure digital distribution. We use it exclusively and have virtually eliminated the need for CD’s to deliver music to our partners at radio.”
Gary Moss, President, and CEO:
Gary Moss joined YANGAROO in 2012 bringing with him over 20 years of expertise in leading global operations, strategic planning, corporate development and innovation in high growth, results driven environment.
Most recently he served as the Chief Operating Officer of IMAX Corporation (IMAX-NYSE). His specific areas of responsibility were sales, marketing, theatre operations, technology, HR, strategic planning and post-production. Implementation of company-wide policies and procedures (including the selection of SAP to replace outdated systems), coupled with creative deal structures, resulted in record revenues and profit, particularly from emerging markets.
Moss was the also the lead business negotiator for cutting-edge technology deal licensed from Kodak, which will enable competitive differentiation for the next generation of laser projection equipment. Prior to IMAX, Moss was Chief Operating Officer and Chief Financial Officer of Live Nation Artists, the successor to Concert Productions International (CPI), a major world-wide concert promoter. He also served as the Vice President of Finance with EMI Music Canada Inc. for nearly a decade, and Vice President of Finance with Sega of Canada Inc. Mr. Moss is a Chartered Accountant and received his Bachelors of Commerce from the University of KwaZulu-Natal in South Africa.