10 Best Women Entrepreneurs to Watch 2021

With her extensive experience, Neeti Mehta Shukla, Co-founder and Senior Vice President of Automation Anywhere, has been at the forefront of the instigating growth of this innovative company


Robotic Process Automation is a process to replace the human effort by bots to do repetitive and mundane tasks. The advantages of RPA are increased efficiency, accuracy and higher ROI. It also frees the human resources to be used for better and more productive jobs. RPA can be deployed in any type of enterprise. There are numerous use cases ranging from IT infrastructure to services to procurement services. Use cases span any and all industries. Let me provide one quick example of RPA to which it may be easy to relate. Robotic process automation emulates human execution of repetitive processes with existing applications by using software robots which are configured to capture and record these applications in order to process transactions, manipulate data, trigger responses and communicate between different digital systems.

Automation Anywhere is one such company that empowers people by freeing them from repetitive, manual tasks, and making end-to-end business processes more efficient and productive. Under the leadership of Neeti Mehta Shukla, the co-founder of the company, the firm has built the worlds most advanced digital workforce platform, which combines robotic process automation (RPA), artificial intelligence, machine learning, and analytics. Its partners include Microsoft, Google, Amazon Web Services, and Salesforce. Automation Anywhere University (AAU) provides tomorrow's workforce scalable, effective, and convenient RPA learning solutions, in conjunction with educational institutions, universities, extension programs, and adult education centers worldwide.

Reliable and Redefined products furnished by Automation Anywhere

Automation Anywhere Robotic Interface (AARI): AARI surfaces the power of automation to more of your workforce, enabling your employees with newfound speed and accuracy. AARI surfaces automation opportunities within front-office applications, bringing automation to employees’ day-to-day tasks. AARI enables teams to work together via intuitive screens and trigger automations based on agent activities, IVR sequence, application interaction, after-call requirements, and more. AARI helps accelerate RPA adoption in the back office. It helps to jumpstart automating back-office processes that involve tedious, repetitive, manual tasks, and immediately realize cost savings and better outcomes on everything from customer SLAs to cash flow.

IQ Bot: IQ Bot combines the power of RPA with AI technologies such as Computer Vision, Natural Language Processing (NLP), fuzzy logic and machine learning (ML) to automatically classify, extract and validate information from business documents and emails. Seamlessly integrated as part of the Enterprise A2019 platform, IQ Bot combines RPA with AI technologies to provide end-to-end business process automation.

Discovery Bot: Automation Anywhere Discovery Bot is the only process discovery solution natively built into the leading intelligent automation platform. It accelerates and scales automation across the organization by recording user activities, discovering documenting business processes, helping analyze process variances to identify automation opportunities with the highest business impact, and generating bot blueprints to automate them. The AI-powered discovery helps to find the best automation opportunities to discover a hidden trove and auto-creates bots to drive 5X faster, save time on developing bots. It accelerates process discovery to the automation cycle using intelligent, secure, and resilient.

Bot InsightTM: It is the only analytics platform to deliver both operational and business intelligence, in the moment. It is a complete turnkey RPA analytics solution that requires no integration – everything is built-in (native) and ready right out of the box. Out-of-the-box customizable analytics are designed to meet the analytics needs of most enterprises. With seamless integration into leading BI solutions, Bot Insight offers unprecedented flexibility in measuring your digital workforce performance.

Bot Store: It is the world's largest marketplace for pre-built intelligent automation solutions. Bot Store Delivers Pre-built, ready-to-work, digital workforce. It has an incredible selection of pre-built intelligent automation solutions. RPA security is ingrained within every aspect of the Automation Anywhere platform, and is now extended to enhance trust in bots. With the application of the bot security framework, all bots including those built in-house or procured from Bot Store, can now be deployed reliably with secure bot development practices in alignment with prevailing Confidentiality, Integrity, and Availability (CIA) cybersecurity principles and best practices.


  • Automation Anywhere has been named a winner in the ‘2021 BIG Innovation Awards’ for AARI
  • Automation Anywhere is named the 2020 Robotic Process Automation Data Quadrant gold medalist
  • Automation Anywhere Recognized as a 2020 ‘Gartner Peer Insights Customers' Choice’ for Robotic Process Automation
  • Automation Anywhere named 2020 Stratus Awards Winner in the AI category
  • Automation Anywhere named a Leader and a Star Performer in Everest Group's Intelligent Document Processing 2020 PEAK Matrix

The ardent visionary behind the success of Automation Anywhere

Neeti Mehta Shukla is the Co-founder and Senior Vice President of Automation Anywhere. She is leading brand and culture strategies and initiatives across the company. An avid strategist, she brings over 20 years of business management, marketing, and entrepreneurial experience from a wide variety of industries, including technology, business consulting, and advertising. Ms. Neeti thrives on holistically negotiating the continuously evolving character of marketing programs and loves to “play customer” personifying the voice of the customer. She is the company’s thought leader and vocal advocate of “bot ethics” in a world moving decisively towards AI. Ms. Neeti influences business strategy in scaling and driving company success. She defines and develops the Automation Anywhere brand as the world's leading intelligent Digital Workforce provider. She is also responsible for working across company divisions in maintaining focus on superior user experiences, helping to drive customer success.

“We deliver the world’s most sophisticated Digital Workforce Platform making work more human by automating business processes and liberating people.”