Problem solvers equipped with the tools of design and tech: Hipster

The team is a digital agency based in Singapore that specialises in creating user-centric tech applications and platforms for businesses worldwide. Hipster is a full-service software development company based in Singapore. The team creates user-centric digital solutions. Since the beginning, the primary goal is to help the clients build solutions that matter. The team use technology to help users and make the world a better place. The team is a passionate bunch providing digital solutions for change-makers. Hipster is a software development company based in Singapore, but the team is proud to say that the clients come from all over the world. The team has proudly provided tech solutions that have enabled service providers to educate the younger generation get food delivered without plastic waste and transform the mental health scene. Digital products need to be user-centric, secure, reliable and scalable. At Hipster, the clients’ projects are in the good hands of the specialised team of UI/UX designers, developers, and project managers. Hipster was founded in 2016 by Nikhil and Bok after a dinner discussion in a hawker center. Back then, they did most of the work out of an HDB flat. As a pragmatic entrepreneur, Nikhil believes that technology only makes sense when it is commercially viable. The team might not always tell the clients what the clients want to hear, but the team definitely problem-solve with the clients. Today, the team has two main offices, Singapore and India. The team doesn’t follow corporate conventions such as a work dress code, but the team takes the work seriously.

 Services offered by the organization

Web Development: A website is the face and hands to a brand. Besides being a powerful marketing tool, it dramatically increases business efficiency. As a digital agency with experience working with companies across industries, the team utilizes creative website development strategies. Working on multiple projects exposes the team to different technologies and keeps the team at the forefront of the industry. The team conducts rigorous quality assurance testing of the website before going live. The team also takes security measures such as SSL and data encryption, making asset files private and using 2FA login. The team work with the clients to solve the clients’ business problems and don’t copy-paste solutions. Through the SEO optimization services, analytics integration and create multi language websites to help the clients reach the clients’ target audience and results. Hipster’s experience with responsive design is handy in a world where majority of the web traffic is on mobile. The websites work elegantly across devices, be it desktop, tablets or mobile.

Mobile App Development: Mobile users prefer apps that look great and function well. Hipster adopts a design-first approach – offering UI UX design services for mobile apps developed by the team. The team converts the clients’ ideas into wireframes and prototypes to finalize the app requirements before development begins. Choose from IOS, Andriod and, cross-platform mobile app. The team of 60 comprises experts who can specialize in different areas of development. It is essential to plan for scalability from day one. From the experience, companies struggle when their architecture is too rigid to handle a sudden increase in workload. While it might be possible to work around the architecture constraints later, it is often expensive and time-consuming. The team has experience in the traditional waterfall and agile project management. The project manager will work with the clients to bring the clients’ app or MVP to market efficiently and effectively.

UI/UX Design: The UI UX Designers work in teams using prototyping tools to iterate and deliver fast while still sharing insights within the group. Not to mention, they are well-versed in mobile app and website UI UX design. The key to designing a superb digital experience lies in understanding the users and close collaboration with the clients. The firm belief is that the interface has to be functional and helps the users to achieve what they want to do. Hipster has experience working in waterfall or agile teams. The UI UX designers in Singapore and India will adapt their design process to fulfill the clients’ business requirements. Design is more than a phase; and it is a continuous iteration. The team works with the clients to operationalize and get the design to market cost-effectively. As the clients’ customer needs evolve, the team measure and optimize the app over time. The team strives to give the clients the best because the team does well when the clients’ business does well.

Software Development: Enterprise Software Development is a multi-disciplinary approach, and often includes functions such as CRM (Customer Relationship Management), BI (Business Intelligence), operations and order fulfillment, online payment processing, accounting, just to name a few. Have a peace of mind by working with the team. Apps developed by Hipster always come with a minimum of one year of warranty. The frontend and backend developers work together to provide the clients with an end-to-end solution. Following this, the team optimizes the SEO and does vigorous quality assurance testing before launching it. UI UX design is crucial to a website’s success. Prototyping is a key activity that the team undertakes in the early project stage. This enables all stakeholders to visualise the product, interact with it and make changes early. The team listens to the clients’ short and long term goals. Study the clients’ industry, conduct competitor's research and recommend the clients the right solutions. The team doesn’t just wait for instructions from the clients; the team offers the point of view.

Nikhil Gupta, CEO and Founder

“Achieve your goal with our problem solving approach. When working with you, we function as a team striving to create that superb product – giving your brand a head start.”