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February Edition 2025

Metavista3D: Avant-garde Glasses-Free, AI-Enhanced 3D Displays for the Metaverse and Beyond

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For almost twenty years, Dr. Rolf-Dieter Naske, an expert in glasses-free 3D technology, has been changing the way we engage with visual displays. The Super-Multiview technology developed by Dr. Naske, the Chief Technology Officer of Metavista3D, provides a novel method of producing spatially immersive images without the use of eyewear. This proprietary technology eliminates typical problems like eye fatigue that come with standard 3D glasses by allowing users to view crystal-clear 3D content from numerous views on the same display.

With the recent acquisition of psHolix, Metavista3D is well-positioned to expand its business and use its AI-powered 3D display systems to target metaverse markets. The startup is revolutionizing digital interactions for sectors including gaming, entertainment, and more by turning common 2D screens into dynamic 3D interfaces. As CEO, Jeffrey Carlson emphasizes─ “Our AI-supported 3D display technology has the potential to revolutionize any 2D screen, we are starting with the metaverse markets and offering users an unprecedented immersive experience.”

Metavista3D’s products center around their AI-powered, glasses-free 3D display technology, which uses patented Super-Multiview technology to create immersive, high-resolution spatial visuals. These displays are designed to transform any 2D screen into a 3D experience, catering to industries such as gaming, entertainment, and the metaverse. The technology offers wide-angle viewing, enabling multiple users to enjoy consistent 3D perspectives simultaneously, modernizing how content is experienced across various platforms.

Interview Excerpts

Q. Can you explain about your services in brief?

Metavista3D’s award-winning displays the possibilities in 3D visualization, offering immersive, glasses-free experiences. By integrating advanced AI into their designs, Metavista3D has markedly enhanced the depth and realism of digital content display, setting new benchmarks in the industry.

In the past twelve months, the company added several accolades to its growing list of achievements - winning multiple “Best in Show” Innovation Awards for its pioneering work in AI-based spatial reality experiences.

Q. The Metavista3D display promises to overcome traditional limitations of VR and 3D displays. What are the core technological breakthroughs that make this possible?

Unlike competitors relying on eye-tracking or 3D glasses, Metavista3D’s Super-Multiview display shows thousands of perspectives in real time. We are showing thousands of perspectives in real time and by doing that we eliminate the vergence accommodation conflict. The vergenceimage accommodation conflict is responsible for headache and eye strain.

Q. Given the rapid growth of the Metaverse, how do you envision Metavista3D displays transforming user experiences in virtual environments?

The Metavista3D display solution presents a major opportunity in the metaverse market. There are two primary ways to enter the metaverse: through a head-mounted display (HMD) or a traditional 2D display. However, HMD sales are limited, and many users are uncomfortable with wearing them, which is why virtual reality headsets have struggled at both Meta and Apple. Metavista3D’s immersive display technology offers the ultimate alternative, enabling users to experience 3D content without the need for glasses. With leading companies such as McKinsey & Company and Goldman Sachs predicting the metaverse market size to reach up to $12 trillion, Metavista3D’s innovative AI-enhanced 3D display technology is poised to play a pivotal role in this rapidly growing market.

Q. Can you explain the AI integration in your displays?

The AI detects the specific pixels and subpixels that need to be displayed, ensuring only those are shown. Without this technology, it would be impossible to render thousands of perspectives in real time.

The AI-enhanced displays generate thousands of perspectives in real time, providing crystal-clear images and better depth perception, making it an ideal solution for various sectors, including medical, gaming, automotive, military, and consumer electronics.

Q. With 25+ patents protecting your technology, can you elaborate on some key patents?

The patents are organized into eight patent families. Key innovations include the super-multiview technology, stereo base extension, and adaptive disparity control. Our key patent family, the Super Multi-View patent, is strategically positioned in the market. It is structured so that even a single pixel omission could result in infringement. This gives us a unique and powerful competitive advantage.

Q. What kind of feedback have you received from early adopters and demo users?

We’ve received outstanding feedback from leading global electronics companies, with many saying, ‘The best 3D display we’ve ever seen.’ At our exhibition booth, we had guests screaming in amazement, unable to believe their eyes. We’ve also refined our depth perception and ‘pop-out’ effects, making them more adjustable with a user-friendly remote control.

The Metavista3D technology has received high praise from Karlheinz Brandenburg, the inventor of the MP3 and renowned researcher from the Fraunhofer Institute. Recognizing Metavista3D’s cutting-edge technology, the endorsement confirms that the company’s AI-enhanced 3D displays will redefine the future of screen viewing experiences.

Q. As the company prepares for wider market launch, what are the main challenges you’re addressing, and how is Metavista3D poised to overcome them?

The biggest challenge for psHolix was securing funding, with the new structure under Metavista3D, that challenge is now resolved. It’s all about execution moving forward.

Q. What does the future hold for your company and its customers?

We will soon be launching our new, larger 43” and 65” displays.These accolades underscore Metavista3D’s commitment to research and development, solidifying its position at the forefront of the tech industry. With an eye on the future, the company continues to develop cutting-edge solutions that promise to elevate virtual engagement and deliver unprecedented user experiences. Metavista3D’s achievements not only spotlight the company’s dedication to innovation but also highlight its role in shaping the future of 3D technology. As the company looks ahead, its focus remains steadfast on delivering transformative products that harness the potential of AI to create seamless and engaging visual experiences.

“Unlike competitors relying on eye-tracking or 3D glasses, Metavista3D’s Super-Multiview display shows thousands of perspectives in real time.”

 “By integrating advanced AI into their designs, Metavista3D has markedly enhanced the depth and realism of digital content display, setting new benchmarks in the industry.”

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