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20 Best CEOs of the Year 2021 in Asia

Pari Natarajan, CEO of Zinnov,Leveraging AI can make way for better deals and efficiency in Private Equity firms”

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The team firmly believe that with the right systems in place, organizations can drive talent and technology capabilities anywhere in the world. The vision is to become a multi-generational firm, driving transformation from the front, and helping the clients become antifragile to future shocks. Global leaders come to the team for the cross-functional, multi-disciplinary expertise in helping companies build, buy, and sell technology. While the world around the team continues to evolve, it is imperative for companies to take bold steps to redefine their futures. With 400+ experts across 9 global offices, the team works closely with the clients to deliver high-value outcomes. The team augments this with the best-in-class reports, insights and thought leadership across myriad industries including Digital Services and ER&D, Enterprise Software, Internet Technology, Healthcare, Retail, Semiconductors, Industrial, Automotive & Aero, BFSI, Media & Telecom, and Private Equity. People are at the heart of the operation. The culture of ONE ZINNOV is committed to creating a psychologically safe space for ALL, fostering entrepreneurship, customer-centricity, transparency, and integrity.

The team is defined by the people who don’t conform to the ordinary, engender innovation and are ready to take bold but calculative risks to attract top-tier clients. The exceptional teams are driven by passion for their craft, boldness in their actions and solidarity in accomplishing the combined vision. The team put people at the center of the being. The foundation is made up of Change-Makers who dare to dream big and are fully equipped to best serve the clients while remaining true to who the team is.

Services the company offers

GAP Platform: Over the last decade, offshoring in the ER&D, IT and Global Business Services (GBS) domains has grown manifold, making it necessary for businesses to identify the next value levers in their growth journeys. Organizations worldwide are operating in a defining moment, where the need of the hour is to solve for talent crunch, low productivity, cost escalation and round-the-clock innovations. The Global Accelerator Platform (GAP) is a one-stop solution where businesses can not only garner data and insights about the evolving (GCC) ecosystem, but also get access to guidebooks, benchmarks, ready-reckoners as well as best practices to help them understand the current business context. The team helps organizations overcome the strategic inflection points through the marquee platform, where they can address industry-wide challenges through peer learning events, knowledge sessions and gain access to the largest pool of network, playbooks and thought leaderships.

With over 20 years of experience in tackling business challenges for 500+ organizations, the team helps the clients through best-in-class practices in the form of playbooks, benchmarks, and frameworks that cater to every stage in the growth trajectory of a GCC. The platform leverages strategic insights, contemporary PoVs, and thought-provoking guides to match-make and drive meaningful conversations around the key themes of global leadership, innovation, technology, talent experience and excellence, as well as growth and operational efficiency. An annual subscription-based platform, GAP taps into the collective power of data, partnerships and ecosystem connects to exchange ideas and solve industry and center wide challenges. The team also enables organizations to manoeuvre their brand positioning by supporting them with a structured research methodology and enhanced visibility through networking opportunities and brainstorming sessions.

Private Equity: The last decade has seen a fundamental shift in Private Equity investments towards Software and Technology Services companies, largely because they guarantee very high returns in the investment cycle. Zinnov works with PEs across all stages of the deal cycle: pre-deal (asset identification and shortlisting), during-deal (commercial and vendor due diligences) and post-deal (value creation and exit strategy). The deep domain expertise and tracking of the Digital Services landscape has allowed the team to show demonstrable success stories for PEs.  What differentiates the team from the competitors is the ability to provide high-quality insights into customer relationships and speak technology to investors with business context. The nuanced expertise helps drastically reduce time spent on due diligence, thereby saving costs for the clients.

Meet the leader behind the success of Zinnov

Pari Natarajan, CEO and Co-Founder

Pari Natarajan is the CEO & Co-founder of Zinnov, a global management and strategy consulting firm. He has driven the globalization vision for more than 250 Fortune 500 companies and has helped them transform their businesses across dimensions of revenue enablement, productivity, innovation, market access, growth, and cost efficiencies.

With 20+ years of extensive industry experience, Pari brings in a wealth of expertise in innovation strategies, market creation, and global engineering optimization, which global customers have successfully leveraged to create sustainable competitive advantage. Pari is passionate about helping companies build decentralized organization structures and leverage global hubs for talent as well as market. He strongly believes that empowered leaders build empowered organizations, and hence, he assists companies foster an intrapreneurial culture.

Pari has successfully driven technology and enterprise organizations’ innovation agenda through custom open innovation programs, from setting up to program managing to scaling across different geographies. He has helped technology companies conceptualize and execute their growth strategies including geographical expansion, vertical expansion, and Mergers & Acquisitions, earning him the moniker “Tech Whisper” by Forbes India. He has also consulted with global Private Equity firms to chart the growth and value creation strategies across their portfolio companies. Pari has orchestrated strategic global M&A deals for Engineering R&D; Technology, Media & Telecommunications; Telecom and Networking firms across global locations.

“Explore economic opportunities amid volatility, leverage AI's impact in private equity for better deals and efficiency, and harness the power of research in a competitive market. Tune in to understand how technology propels progress.”

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