The Silicon Review
“Our mantra is to make our customers’ lives as easy as humanly possible.”
STORED is a London-based most trusted full-service storage and removals company. It operates across England and Wales.
The company was incorporated in 2013.
The Silicon Review contacted STORED’s London headquarters and spoke with Daniel Axsäter, co-founder, who serves as the company’s Managing Director. Here’s what he said.
Q. STORED is the UK’s most trusted storage company with a trust score of 97 percent. How did you achieve this milestone?
The most vital factor that drove our success over the years is trust. We always put our customers first and make their lives easier; hence the relationship we share with them continues to grow. This strengthening relationship positively impacts the trust they have in us.
Moreover, we listen to our customers as much as we can and listen to their creative input often. We also talk to parties who are not using our services as to what we can do to make our service more appealing.
The trust factor and the inputs we receive from existing and potential customers have greatly impacted our score, which presently stands at 97 percent.
Q. What is STORED’s point of differentiation?
Our mantra is to make our customers’ lives as easy as humanly possible. Furthermore, we believe in price transparency and keeping it affordable.
From the operations standpoint, we go extra mile for our customers and ensure everything is in line. We do it all for them, where they simply book online, and our professional and trained removal men go to their premises, pack and take it to storage sites and even provide them with an online image of the package(s) to be transported. As I noted above, it’s all about making our customers’ lives as easy as humanly possible.
Q. Who are your customers? And what are your focus areas, geographically speaking?
We serve a wide array of customers, including students, families, and small and large companies. Historically, we operated out of Greater London, and last year, we expanded our footprint to Brighton. And this year, we are launching in five cities in England and Wales. We are very excited about this expansion plan.
Q. What strategies does STORED implement to ensure smooth business operations?
A lot of it is automated; a lot of what we do. We have a huge tech layer underneath the surface of what our customers generally see. This helps us to ensure a smooth process. In addition, we have very trained people who work with us both in terms of office staff and drivers. Many of them have been with us for many years and are doing a stellar job. It goes to show how important we think these relationships are and how much we value and cherish our long-standing employees and want them to remain with us for many years to come.
Q. Where does STORED stand at the moment related to other participants in the industry?
We have done tremendously well these last few years despite Covid-19. We are a tech-savvy company, operating remotely. Our tech team is by far the largest, and that’s where we invest a lot of time, effort, and money.
As tragic as Covid-19 was for many individuals and businesses, we as a business did well during the pandemic. We had teams deployed and working from home and abroad as well. The credit goes to our technology platform in place and people who despite the restrictions continued their hustle.
To answer your question, we, as a company, stand out from the competition and continue to expand our geographical footprint, as noted above.
Q. What new endeavors is STORED currently undertaking?
We will be adding a few more value-added services. In fact, we have already negotiated with the insurance providers we work with as to how to serve our customers more efficiently.
In addition to this, we will be launching many initiatives including going live on our website. This will considerably help us reduce the prices for our customers and give them a cost-effective, yet very convenient service. We will be also expanding to many cities, as named above.