The Silicon Review
Catering to the Financial Services and Digital & Communications Services industries, SunTec’s award-winning product suite, Xelerate®, helps orchestrate superior customer experiences and deliver remarkable lifetime value to them. Deployed in over 60 countries, it has impacted 300 million end customers.
Our mission is to enable enterprises deliver the promised value to the stakeholders through products which continuously abstract value insights to manage value spaces and orchestrate them across eco-systems. We abide by the following Core Values: Client First, Passion for Excellence and Continuous Learning, Respect for Individuals, Integrity, Transparency, Openness and Fairness.
Xelerate® helps achieve customer experience orchestration
Leading global banks have leveraged Xelerate® to drive customer experience and thus increase the life time value of the customers. You can create innovative and personalized offerings in real-time, backed by intelligent insights from customer data. Pre-empting and managing risks will also lead to improved profitability. Our consistent R&D initiatives keep the product suite futuristic to match the needs of the changing industry landscape. You can stay agile and a step ahead of competition. Our customers will vouch for this.
Acquire and retain customers, smartly, successfully
Xelerate® is designed for responding to dynamic customer needs, swiftly and smartly. Its holistic approach to increasing customer lifetime value lets you acquire, serve, and retain customers with greater precision. An omni-channel perspective generates unique insights about a wide range of customers. Use it to design targeted, context-based offerings quickly, thus increasing your market agility.
What’s more, Xelerate® helps you manage customer relationships across geographical boundaries allowing you to even deliver contextual and consolidated statements that improve transparency and build trust resulting in competitive advantage, greater loyalty, lesser revenue leakage across services and across geographies.
Improve engagement through real-time customer experience orchestration
Xelerate® gives you a single, holistic view of customers, based on the 360-degree data captured through our platform. Moreover, our capabilities integrate this data with offers and products, undoing information silos. All that you need to create real-time, personalised offerings and drive customer engagement is at your finger tips.
Make data-driven decisions that pre-empt risk. Become the preferred partner for your customers, by delivering flexible engagement options across channels. Xelerate® even lets you apply relationship based pricing to increase lifetime value from each customer.
Blends into your existing eco-system and enhances it
A flexible, technology agnostic platform makes Xelerate® a smart choice for businesses. Built with a service oriented architecture (SOA), it works seamlessly with your upstream and downstream systems, including legacy ones. Scalability, smooth operations, and pertinent upgrades through on-point R&D – it’s all there.
Xelerate® integrates product and customer information across all your organisational silos. And extracts actionable insights from data, that help drive business innovation. End result: a holistic product and customer management experience that connects the entire value chain, helping enterprises own the eco-system. Easy on the hardware, razor sharp with performance.
Trusted by the best companies
“The SunTec team is an extremely professional one, we have a wonderful partnership with SunTec. They have been extremely supportive in helping us manage our huge volumes of customer accounts. They are always available and their ability to handle difficult situations with extreme patience is really commendable. They go the extra mile to achieve accurate results. We are extremely happy with the new product roadmap and believe that our requirements will be met that will help us differentiate ourselves in the market.
- Murat Kahraman, Business Analyst, Transformation Programme, Vakif Bank
Mashreq Bank has had a very long and enduring relationship with SunTec. When we wanted to have a customer loyalty programme for our customers, we could not find a very simple solution or system to interact with all banking channels and reward our customers for simply banking with us. This loyalty programme is one of the most successful programmes in the region and has worked very well for us in terms of revenue as well as increasing customer engagement and loyalty. The SunTec product roadmap is aligned to what Mahsreq Bank wants to do going forward and I’m confident this will empower the bank to have more productive, accurate and targeted campaigns towards our customers.
- Thasherif Sait, Vice President, Customer Loyalty, Mashreq Bank
Community growth, the SunTec way
SNEHA (Sustainable Nurturing of society through Education and Health Actions) is SunTec’s corporate giving initiative. We focus on impacting causes of education and health, through employee participation and financial support. SNEHA was conceptualised through a community oriented vision of social giving, that the employees of SunTec desired. We committed to a monthly corpus fund for social giving, as an initial step. Employee contributions were matched by the management - penny to penny and Equal Square, ensuring financial security, for a range of causes under SNEHA.
Today, we support numerous initiatives, ensuring they leave a positive impact on the lives of all stakeholders - beneficiaries as well as our employees. Our people volunteer their time and energies, taking a hands-on approach to all CSR projects. The gains go beyond successful project implementation, to include learning from real-life experiences, and satisfaction at having added value to society.
Knowing the thought leader
K Nanda Kumar, Founder & CEO
A technology evangelist with over 26 years in the industry, Nanda Kumar (NK) has shaped the wave of customer-centric software platforms and solutions for pricing and billing, particularly in transaction-intensive verticals. He pioneered the concept of relationship-based pricing – an idea industry analysts and thought leaders now acknowledge as the key to balanced pricing dynamics. NK has made SunTec one of the global leaders in revenue management and business assurance space in the financial and telecom industries. Under the guidance of NK, SunTec has forayed into areas such as offer management, loyalty and relationship based pricing. Under his leadership, the company has won several awards and is considered as a leader in enterprise products. He has delivered numerous talks across global forums such as SIBOS, 3G Mobile Forum, Indian Banking Summit, Gartner Summits etc. He is also a widely read writer who has written for many technology oriented newsletters and blogs. NK holds a master’s degree in management and physics.
“Our unique approach to customer centricity makes your business opportunity ready and lets you deliver the value customers seek.”