Alexa

30 Most Inspiring Leaders to Watch 2021

A Top-Rated Electric Two-Wheeler Brand, Building a Shared and Sustainable Future for Mankind: Yadea Group

thesiliconreview-jiazhong-wang-ceo-yadea-group-21.jpg

“With green production, technologies, and marketing initiatives, Yadea truly is powering the ‘Era of Green’ with its revolutionary two-wheel electric vehicles.”

The global electric two-wheeler industry has entered a new state of hyperdrive, spurred on by a heightened focus on environmental protection, development of new policies, and shifting attitudes to public transportation because of the pandemic. With that said, we’re thrilled to present Yadea Group — a global leader in developing and manufacturing electric two-wheel vehicles including electric motorcycles, electric mopeds, electric bicycles, and electric kick scooters.

Yadea Group was established in 2001 with the vision to create world-leading electric vehicle solutions by building innovative technologies that meet and exceed international standards for safety and quality.

To date, Yadea has sold products to 50 million users in over 80 countries and has a network of 35,000+ retailers worldwide. From the environmental standpoint, sales from Yadea products have helped save 9.07 million tons of petrol and eliminate 31.6 million tons of CO2 emissions — the equivalent of planting 31.6 billion trees.

With a mission to help people ‘Electrify Your Life’, Yadea continues to invest in R&D, production, and global expansion to build a shared and sustainable future for mankind.

To highlight and further understand what Yadea Group stands for and seeks to explore in this segment, I sat down with JiaZhong Wang, who serves as the company’s Chief Executive Officer. Below is an excerpt.

“From our extensive investment into R&D, advanced technologies to our focus on product quality and design, there are multiple reasons that make us a leader in the two-wheeler industry.”

“The extensive investment into R&D enables us to achieve technological advancements in power, battery management, and intelligence systems. We have a library of 1,097 patents, including 85 invention patents; six industry-leading R&D centers, 2 CNAS national-level laboratories, and an industrial design center. And our 2021 R&D budget will exceed 150 million dollars.”

Unquestionably, Yadea is committed to providing stylish products to design-conscious travelers. The company has collaborated with several world-famous design companies, including Giovannoni Design SRL, AMV Design, and Boxer Design & Manufacturing Ltd. (Boxer) to design premium two wheels e-vehicles. C1S, a Yadea product, is designed by KISKA and won the 2020 Red Dot Design Award.

In 2021, Yadea collaborated with Studio F.A. Porsche — a leading design studio in the automotive industry. This partnership highlights Yadea’s commitment to style and performance, whilst elevating its high-end product line to deliver a truly outstanding drive for customers.

Expanding International Footprint Aggressively

Yadea now owns eight production bases around the world and is the only enterprise in the industry that owns overseas production bases. Yadea owns the industry’s most complete and highest-capacity production line, equipment, and management systems.

“Our base implements the likes of the TMS intelligent logistics system to achieve precise integrated transportation planning, optimization, and execution.”

Promoting Environmental Sustainability

Yadea, devoted to building a truly green enterprise, has invested in green technology. This benefits Yadea customers and enhances its competitive advantages without sacrificing the environment. For example, the company’s independently developed graphene battery — a major game-changer in electric vehicle battery technology — has a life cycle of over 1,000 recharges, can be fast-charged to 80 percent in one hour, and increases vehicle range by up to 10 percent.

As mentioned above, Yadea has sold cumulative over 50 million products which has helped reduce fuel consumption by 9.07 million tons and helped reduce carbon dioxide emissions by 31.6 million tons — the equivalent of planting 31.6 billion trees.

“We put the needs of our customers and the planet at the forefront of all our marketing and sales activities, from setting up green pricing strategies to promoting eco-friendly actions across our marketing channels and providing services geared towards environmental conservation.”

In 2019, Yadea spearheaded China’s first lead-acid battery recycling alliance and established a standardized, efficient process for recycling lead-acid batteries from electric two-wheelers.

With green production, technologies, and marketing initiatives, Yadea truly is powering the ‘Era of Green’ with its revolutionary two-wheel electric vehicles.

Banking on State-of-the-Art Intelligent System

As a pioneer in this industry, we have invested in smart technologies and have had some breakthroughs. Yadea has connected the smartphone with the electric scooter system (and helmet) to realize the industry's first mobile “personal space”. Supplemented with a large vehicle screen and a full-scenario intelligent voice assistant powered by AI, Yadea’s new intelligent system minimizes riding noise while ensuring the utmost safety and convenience for drivers.

“As Yadea moves forward, we will continue to foster new technology and products to propel the industry forward. In doing so, we hope to create a new global era that is continuously enhanced by Chinese innovation. In line with Yadea’s mission, vision and promise, we are committed to nurturing a new generation of technologies to innovate the industry and expand possibilities.”

Achievements | Highlights

  • In May 2016, Yadea Group became China’s first EV (electric vehicle) enterprise to be listed on the Hong Kong Stock Exchange (01585.HK).
  • In 2018, Yadea became the partnership with 2018 FIFA World Cup in Russia.
  • In 2020, Yadea became a) the official sponsor of the Olympic-Champion Chinese national women’s volleyball team which helps express the Yadea brand spirit. b) First EV manufacturer in China to reach 10 million units in sales.
  • In 2021, under the banner of ‘Electrify your Life’, Yadea's international brand launch comes. And the company officially revealed a new partnership with Studio F.A. Porsche during the press conference in Shanghai— setting a new precedent for the electric vehicle industry to collaborate with the world's top industrial design companies, as cited above.

“Yadea has sold cumulative over 50 million products which has helped reduce fuel consumption by 9.07 million tons and helped reduce carbon dioxide emissions by 31.6 million tons — the equivalent of planting 31.6 billion trees.”