The Silicon Review
“A leader is one who sees more than others see who sees farther than others see, and who sees before others see.” - Leroy Eimes
A name synonymous with excellence and agility, SAP India is the fastest growing subsidiary of SAP SE, the world’s largest provider of enterprise application software.
As the company, which is not only growing rapidly, but also enabling other companies to grow as well, SAP helps organizations fight the damaging effects of complexity, generate new opportunities for innovation and growth, and stay ahead of the competition.
“Our vision is to help the world run better and improve people’s lives. Our solutions help people, businesses, and institutions achieve economic development, social progress, and environmental impact. We serve more than 345, 000 business and public sector customers in 190 countries.” - Says the Team.
Founded in Germany in 1972, SAP India started its operations in 1996 with headquarters in Bangalore and offices in Mumbai, New Delhi, Kolkata, and a direct presence in eight cities across India, besides having marketing associates in Sri Lanka and Bangladesh.
Meet the Market Monarch
A global market leader in applications, analytics and mobility solutions for Enterprise Application Software; SAP is the fastest growing database vendor and have the broadest portfolio of modular and suite solutions available on premise, in the cloud. S/4HANA, SAP’s next generation business suite is offered either on premise, cloud and hybrid. S/4HANA is the digital core that drives digital transformation for re-imagined business models, processes and decisions: internet of things and big data become accessible to any business.
On the cloud front, SAP is established as top Cloud Vendor with a Cloud user base of more than 125m subscribers. Having the largest cloud portfolio with more than 30 solutions for all lines-of-business (LoB) as well as business suites, they are also the HCM Market leader with total workforce management solutions across permanent and contingent labor with Success Factors and Fieldglass.
The World’s Largest Provider of Enterprise Application Software, SAP is……..
Story Behind their Inception
SAP was established in 1972 by five entrepreneurs in Germany with a vision for the business potential of technology. Starting with one customer and a handful of employees, SAP set out on a path that would not only transform the world of information technology, but also forever alter the way companies do business. And, the result is noticeable today; now 44 years and approximately 345,000 customers stronger, SAP is fueled by the pioneering spirit that inspired its founders to continually transform the IT industry.
The company today executes its vision by empowering customers to become digital businesses through SAP technology, so that they can address the challenges faced by the world today and have an impact in three vital areas:
Economy: SAP software and technology enables customers to innovate and build strong industries and infrastructure.
Society: SAP software and technology is addressing complex challenges around disease prevention and detection, as well as providing solutions for smarter government and smarter cities.
Environment: SAP software and technology is helping customers make the world more energy efficient, and drive more sustainable supply chains around the world.
Unique solutions for all
Solutions offered by SAP have an inherent characteristic of simple user experience designed with a mobile first mindset. Their offerings cover the following categories-
SAP’s Business Network companies provide the leading solutions in the areas of-
Gaining the Trust
SAP India execute on their vision by empowering their customers to become digital businesses through SAP technology. SAP applications and services enable companies of all size and Industries in India to run better. Of the 7500 customers in India, the list includes the top 10 ET 500 companies, six out of seven Indian companies on the Fortune Global 500 list, six out of the seven ‘Maharatna’ companies and 11 out of 17 ‘Navaratna’ companies and 80% of SAP customers base are SMEs.
“One of the big benefits of SAP CRM powered by SAP HANA is that it serves as a foundation for driving the entire relationship with customers instantly and more precisely. It allows you to profile your customer database according to a certain set of rules, arrive at a target audience, and run real-time campaigns.” - Deepak Bhosale, Chief Manager – IT, Asian Paints Limited.
“With SAP SuccessFactors solutions, we have a faster reach and execution of people processes, which has helped Titan achieve high employee engagement.” - Rajnarayan R, Chief Human Resources Officer, Titan Company Limited.
Present in more than 190 countries, SAP have sales and support staff available to help customers around the world, covering the Americas, Europe, Middle East & Africa and the Asia Pacific.
Did u know?
Meet Deb Deep Sengupta, President and Managing Director, SAP Indian Subcontinent
Deb Deep is responsible for driving the company’s growth and people strategy as well as operations in India, Bangladesh and Sri Lanka. Deb Deep brings with him more than two decades of wide-ranging IT and management experience to the role, with a track record of increasing market share, ensuring customer success and leading effective teams. He has been an integral part of SAP India’s leadership team for over a decade and has been instrumental in establishing the SAP brand in India.
In his previous role as Chief Operating Officer, Deb Deep provided leadership, strategy and direction to SAP’s multi-functional Sales, Marketing, Support and Field Services organizations, driving continuous improvement and significantly contributing to the achievement of revenue and profitability objectives. Deb Deep was also responsible for building the SME & Channels business for SAP India, rated amongst the top SME businesses within SAP globally, in terms of key metrics such as revenue contribution, profitability, customer and partner satisfaction.
Before joining SAP, Deb Deep has held several leadership positions in Product Management, Business Process Consulting, Strategic Outsourcing, and Supply Chain Optimization engagement across India. He has completed the Executive Management Program from INSEAD. Given his expertise and experience, he is regarded a thought leader in the industry.