The Silicon Review
Marketing services for startups and small-to-medium sized companies.
Marketing isn’t simply an important part of business success -- it is the business. Everything else in the business depends upon marketing. It is the key process of researching, promoting and selling products or services to your target market. The bottom line of any business is profit. Profit is largely the result of successful sales. Marketing is an important business process where you inform, attract and convince people that your products or services are of value to them.
Meet KEXINO; a team of marketing, creative, and business development specialists that help start-ups and small businesses produce better, more relevant marketing strategies and tactics. The company combines branding, communication, design, SEO, social media, conversion rate optimization, with a range of inbound and outbound marketing initiatives. The result is designed to increase awareness, reputation, trust – and sales.
A Different Kind Of Business Needs A Different Kind Of Marketing.
Business marketing used to be about “fitting in” with everyone else. Today, it’s about standing out. In a world of copycat offerings and outwardly-identical business models, a company needs to create brand and value differentiation in the minds of its new and existing customers. It’s about being bold, showing and proving how you’re different. If customers cannot see how you’re different from others, then you’re invisible.
KEXINO works with enlightened, forward-thinking start-ups and small businesses, building marketing programs that create visibility, awareness, and differentiation.
It provides marketing services to startups and small businesses looking for a partner for their digital media, design, lead generation, and communications requirements. The important word in that last sentence is “partner.” The company states, “We work with you, not for you.”
KEXINO: Better Marketing Starts Here
KEXINO was founded on the premise that companies of all sizes – and budgets – should be able to access the latest and greatest ideas and technologies for marketing, communications, and sales. You know all those digital marketing initiatives that you’d love to do, but cannot because you don’t have the expertise, the resources, or the budget? That’s where KEXINO comes in.
Every company has a story to tell. A reason as to why they’re in business. KEXINO loves taking that story and delivering it to where the right customers are. The company is a dynamic team of creatives comprised of marketing, design, web and application development, video production, communications specialists and business development professionals.
KEXINO is headquartered in North-Eastern France, with its 19 associates located across nine countries in order to best serve a client base that stretches throughout North America, Europe, and Australia.
The Mission is Simple: To Make You Look Good. Really Good.
KEXINO is different because it doesn’t blind itself into thinking that it has all the answers. The company knows that what works for Jill, probably won’t work for John. That every company is unique, and needs (if not deserves) a dedicated marketing program that allows that uniqueness to shine. The agency is about developing initiatives, campaigns, and ideas that reinforce what your sales and marketing people are already saying and doing.
The firm understands the fact no-one knows your business better than you do and that, sometimes, it can be difficult having an outsider come into your company with a view to changing things.
However, KEXINO promises you its dedication and commitment to delivering services that build visibility, awareness, and trust for your business because it believes any marketing services provider needs to be focused on the commercial aspects of their clients’ business.
Customers Rave About KEXINO
“Choosing KEXINO was hands-down the best decision I’ve made. Gee and his team are absolutely amazing! From the logo to the launch of the website and everything else in between, I have been awed by the KEXINO team’s talent and ability to deliver exactly what I need–and then some.”
- Lara Amoroso Founder / CEO, BAMBOOLOO
“Working with the Kexino team has been a real pleasure. Whenever I have a need I know I can reach out and they will deliver a great finished product, even better than I could dream up, on time and within my budget.”
- Jill Kinman, Marketing & Office Manager, DQ Technologies
“KEXINO is much more than a marketing agency – the amount of value they provide is exceptional. Gee and his team worked diligently on my business as if it was their own, creating a knockout branding and marketing plan that transformed my company. I would recommend KEXINO without hesitation – every small business needs a little “Gee” in its strategy!”
- Kym Jay, Doodle Direct, London, UK
Meet the Founder and CEO, Gee Ranasinha
“Hi, I’m Gee Ranasinha. I am Founder / CEO of KEXINO and the author of the small business marketing blog Business Value Matters.
My background is in communication and content creation: I founded and ran a successful media production company (advertising photography and TV commercials, mainly) before getting involved in professional image capture systems from companies like Sinar, Leaf, PhaseOne, and Dicomed in the days when professional-quality digital photography was in its infancy.
I then moved into the print and publishing industries. For seven years I was Worldwide Director of Marketing for a software company based in Germany. Clients ranged from printing companies, publishers, in-house corporate marketing departments, and government organizations on the one hand; all the way up to globally-recognized companies such as Time Inc., IKEA, Nestlé and WPP.
For the past ten years, I’ve been heading-up the KEXINO team, an amazing group of 19 marketing experts located across 9 countries.
I was born, raised, and educated in London. Today the place I call home is Strasbourg, North-Eastern France.”