“Traditional marketing talks at people, content marketing talk with them.” – Doug Kessler
Today’s online business owners need more than just a website to be successful. They need strategies and techniques that will drive potential targeted customers to their site and convert that traffic into sales and profits. Headquartered in Los Angeles, CA, USA, LAD Solutions is a nationally recognized, affordable Online Marketing Company based in Los Angeles that specializes in Search Engine Optimization (SEO), Pay-Per-Click Management (PPC) and Web Development.
Lakshmi Kodali, Ali Pourvasei, and David Barkhordari, having over 20 years of combined search engine marketing experience, met through an Internet Marketing Seminar six and half years ago. Together, the three began sharing their extensive knowledge of PPC and SEO with each other and collectively began optimizing www.dreamlandjewelry.com. This successful venture brought upon the idea to start their own Online Marketing Company, LAD Solutions in 2009.
“Our company tries to always be on top of what’s going on in the SEO world. We regularly attend marketing events & seminars and participate in online webinars to make sure we are ahead of the Google updates/trends and achieve the results our clients expect. For example, the latest whisper from Google is the importance of Accelerated Mobile Pages (AMP) pages. We are on top of it and are helping our clients convert their website pages to conform to AMP standards,” said Ali Pourvasei, VP, Client Services
The Ability to Deliver
“We position LAD Solutions as Market leaders with the ability to deliver. Our business objectives are to continue to grow as a company while maintaining satisfied clients that experience positive ROI,” emphasized Ali. “Being familiar with the latest technologies allows us to better streamline our processes to alleviate our growth and to also test out new optimization methods that would achieve better results for our clients,” he added.
The company has the ability to deliver realistic results for its clients. “We have an A+ rating with BBB and not a single negative review listed on Yelp, G+, BBB, etc. Not all our clients stay with us forever and when our business relationship ends, it ends professionally. Many clients who no longer work with us are still referring businesses and colleagues to us because of the level of appreciation they have for our work,” specified Ali.
The company provides the following services:
Search Engine Optimization: It helps small & medium size businesses attain first page placement on Google, Yahoo & Bing for many relevant keywords. In turn, it helps grow the traffic to their site every month which assists clients in getting more sales or leads for their respective business.
Pay-Per-Click Management: The company specializes in creating, optimizing & managing Google Adwords & Bing PPC campaigns that get highly targeted traffic to clients’ sites. With the daily management and detailed account setups and tracking, it is able to attain positive ROI for clients’ campaigns to further their company growth.
Web Design & Development: LAD Solutions’ developers are experts in WordPress & Magento platforms. All of its developed sites are mobile & SEO friendly and meet the latest standards in design and functionality.
Google Penalty Removal: At a very affordable cost, the team is able to remove any Google penalty a business owner may have been hit with on his or her site. Within reasonable , they get clients penalty free and back onto Google.
Online Reputation Management: Many clients come to LAD because they don’t like what’s on the first page of Google when someone searched their name or their company’s name. With a customized plan, the company’s team is able to slowly push the negative search result from the first page to the second, third, fourth page, etc.
Target Area of Clientele
LAD Solutions targets clients in the professional services industries like Legal, Dental, Auto, etc. that are looking for Lead Generation.
The company’s headquarters is based out of Los Angeles. Here, it has its sales, social media, client relations and strategic divisions. There is also an office overseas that is headed by one of the founders of LAD Solutions, Lakshmi Kodali.
The Road Ahead
Like every other company, LAD Solutions is looking to grow more. “We are implementing new sales strategies to get our company brand more recognizable,” said Ali. “In addition, we are trying to expand and increase the social media management side of our business. Currently we are doing social media management for our SEO clients as a supplement. If they do not have a Facebook, Twitter, G+, Pinterest or LinkedIn pages, we will build the pages and provide content on a daily basis for them to not only ensure that their social activity is fresh and relevant, but to also help with their Google ranking. In the future, we want to expand our social media management into its own division in order to reach clients who are not looking for SEO services but can benefit from social media marketing,” he added.
Currently, LAD Solutions is working on creating several different packages that will be affordable and beneficial for clients looking to increase their brand and fan gathering for their business.
Meet the Key Executive
Ali Pourvasei is the VP of Client Relations and also one of the founders of LAD Solutions. He’s responsible for the strategic direction, leadership and growth of LAD Solutions. He holds a bachelor’s degree in Cognitive Science with minor in Mathematics from the University of California, San Diego. In 2009, he earned a MBA from Pepperdine University – Graziadio School of Business & Management.
Get in touch: www.ladsolutions.com