The Silicon Review
Digital advertising is now the new norm—it’s the fastest growing marketing channel with no signs of slowing down, according to Strategy Analytics. Marketing has always been about three things: location, location, location. Whatever your industry, engaging your target market is the key to bolstering your bottom line. And today, the target market is largely online. Marketers are focusing more and more resources on meeting people there, and it’s working out well for them and their customers.
Meet the ‘Online Media Solution Provider’
Advertising is a vast and ever-evolving landscape. There is a tendency for people to turn to the internet to find local businesses. That’s where BreezeMaxWeb leads the way. Headquartered in Ontario, Canada, BreezeMaxWeb was founded in 2005 with a clear vision to alter the direction of the technology and advertising market. The company has managed to attain its name as ‘online media solution’ by specializing in developing strategic online and mobile marketing campaigns for small business firms. Now BreezeMaxWeb is growing in the digital marketing business and is a major player in Canada’s and United States’ marketplace.
From small beginnings
The company was established during a period when digital marketing was considered to be a luxury for small scale businesses. Most companies were clueless about where to invest. That was when BreezeMaxWeb started educating business owners about the necessity of online advertising in the industry. It was one of the big challenges the company had to overcome. The initial project was a multicultural law firm in Toronto, Canada. The law firm wanted to step out of the traditional marketing technologies and upgrade to online marketing. BreezeMaxWeb developed multi-lingual ad copy and lead capture pages for the company depicting the features and services offered. This had increased the conversion rates 10 times higher than that of the traditional method and paved the company’s journey to success.
Meeting Google® in its voyage
The company started developing more services that could aid in improving the ROI and revenues of the small as well as medium business firms that employed its services. The technology that it offered could convert the site visits to leads and thus increase the ROI for those companies. It could even trace where each dollar was spent and could assess the profit. This way BreezeMaxWeb continued to leverage its services to its clients and Google was always chosen as the go-to-market platform. When it caught Google’s eye in 2010, BreezeMaxWeb was selected as a premier partnership.
Assists in generating revenue for its clients
The mobile industry is soaring high, and this may be one major reason that BreezeMaxWeb focuses on GEO targeted search that can increase the clients’online profile, ensuring maximum local exposure and increased lead generation. In this way, it assists in managing Internet advertising campaigns for local businesses. The company employs a top-down approach in selling and servicing. It has come a long way, from developing apps and software for its clients to developing and engineering optimization software that can assist better conversion of websites on mobile. It helps companies to increase their online presence. The companies top S.E.O techs have helped in increasing the domain authority of the clients’ websites and thus enabled them to attain higher ROI and boost their revenue scale as a whole. With a built up reputation in delivering services as promised, BreezeMaxWeb’s strategic marketing specialists create customized online and mobile ads for Google, Yahoo and Bing, thus reaching higher altitude every now and then.
Is it among the best places to work?
Through its customer-centric approach and employee-friendly environment, BreezeMaxWeb weaves a new trend and stays forefront of leading edge advertising platforms. The employees are given freedom to express their concerns and are given updates on the work progress. This encourages the employees to go beyond the targets. The company offers a balanced environment that supports employees as well as the company in stepping beyond barriers and reaching new heights. Investments in people and its products, as well as consistency and commitment to core beliefs have allowed BreezeMaxWeb to rank as one of the Fastest Rising Companies in Canada by Profit Magazine year after year.
What’s new in the market?
With new products and services BreezeMaxWeb helps business firms to attract more sales and more revenue. It offers solutions that can track the user movement in the client’s websites and can convert online visitors into leads, thus boosting the client’s revenue. The new sales tool ‘CatchIt – Mobile Prospect Manager’ that the company introduced can in fact help the employees keep track of potential customers or clients easily, and it is waiting to be released soon.
“The team at BreezeMaxWeb is amazing. They created my website in a short time. They are creative and very easy to work with. They get your feedback and lay it out on the website. I like to appreciate Sergii, Kim, Princess and Hamed for their wonderful services. They were very patient with me and made the website the way I had imagined it. I am looking forward to continuing to work with them in ranking my website on Google with their SEO skills.” - Behnam Hamadani, At Zara’s Hair and Esthetics.
Transforming the Vision
Andrew Faridani, CEO: A graduate of York University, Andrew is the President and CEO of BreezeMaxWeb. With over 15 years of experience in the online marketing industry, Andrew’s passion lies in branding and developing strategies, processes, and building the required infrastructure necessary to nurture collaborative online media solutions. A testament to Andrew’s keen ability to deliver meaningful value to its customers that help them grow is BreezeMaxWeb being recognized year-after-year as one of Canada’s Fastest Growing Companies by Profit Magazine. Andrew is regularly relied upon to provide value-driven insight to companies of all sizes and industries, from small businesses to Canada’s largest public companies.
“Our success is rooted in a steadfast commitment to building relationships with our clients and delivering on our promises”