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September Monthly Special 2022

Cortical.io – Leveraging Highly Efficient AI-Based Solutions to Help Enterprises Unlock the Value of Unstructured Text

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Data is an integral part of modern businesses. Organizational structure plays a critical role in enabling the organization's success and building a data-driven culture. Over the years, companies have experimented with different organizational structures. Artificial intelligence (AI) makes it possible for machines to learn from experience, adjust to new inputs and perform human-like tasks. Most AI solutions rely heavily on deep learning and natural language processing. Using these technologies, computers can be trained to accomplish specific tasks by processing large amounts of data and recognizing patterns in the data.

Cortical.io is one such company that delivers AI-based solutions that help organizations unleash the value of unstructured text by leveraging a game-changing approach to Natural Language Understanding (NLU). Cortical.io SemanticPro is an intelligent document processing solution that accurately extracts, analyzes and classifies information based on meaning and builds the basis for document workflow automation. With more than 10 years expertise in implementing NLU solutions in the enterprise, Cortical.io has demonstrated its ability to solve the challenges of language ambiguity and variability across many use cases and verticals for Fortune 500 companies.

Why Cortical.io

Since 2011, Cortical.io has helped out many top brands and Fortune 500 companies solve challenging use cases involving complex business documents like insurance policies, ISDA agreements, lease contracts, financial reports, emails with attachments, or social media posts. The variety of use cases solved with their expertise is as vast as the variety of industries served. What they all have in common: they involve highly unstructured documents that require understanding and interpreting the meaning of words and sentences in their context – a task where Cortical.io SemanticPro clearly differentiates from other automation tools.

Cortical.io intelligent document processing solutions leverage a new approach to natural language understanding called Semantic Folding. Semantic Folding is a real differentiator in addressing the challenges of processing unstructured text as it enables to get accurate results with as little as one hundred annotated examples, even when the language is ambiguous, and the content is not standardized. In addition, it empowers business users to customize and train their models for other use cases, without the need for in-house AI experts.

Solving the Challenge of Unstructured Data with a Unique Technology

Insurance Workflows: Insurers face challenges when it comes to handling their paperwork, including submissions, quotes, and loss runs reports. The unstructured nature of the data, the sheer volume of content and inconsistent language between carriers makes it tedious, time-consuming, and expensive to process manually. Cortical.io SemanticPro understands concepts, not just key words. For example, unlike traditional IDP solutions that require a recognized date format, SemanticPro can automatically interpret the phrase “not later than 10 business days after demand therefore” and knows that it pertains to a date. With a little 100 documents, business users can train SemanticPro to automatically perform extractions, review the results and continue to fine-tune the system as part of a continuous learning process. Business users define extraction targets and inferences, upload documents and start training the system to automatically perform extractions without the need or cost of an AI expert.

Semantic Folding: Taking the Hierarchical Temporal Memory (HTM) theory, a computational theory of the human cortex developed by Numenta, as a starting point, Cortical.io has developed Semantic Folding, a corresponding theory of language representation. Semantic Folding describes a method of converting text into a semantically grounded representation called a semantic fingerprint. Semantic fingerprints are Sparse Distributed Representations (SDR) of words: large binary vectors that are very sparsely filled, with every bit representing distinct semantic information. Many practical problems of statistical Natural Language Processing (NLP) systems and, more recently, of Transformer models, like the necessity of creating large training data sets, the high cost of computation, the fundamental incongruity of precision and recall, the complex tuning procedures, etc., can be elegantly overcome by applying Semantic Folding to text processing. SemanticPro Classify & Automate automatically classifies and routes unstructured message streams such as email messages (including attachments) and social media text to appropriate mailboxes, and enterprise applications for real-time review, analysis, and action. Based on the meaning of words, it extracts information from messages and attachments accurately and includes language and sentiment built-in classifiers.

Pharmaceutical Services: During the initial phase of the project, Cortical.io created a prototype based on SemanticPro Classify & Automate to identify mentions of on- and off-label medication usage in a static set of Reddit posts. Leveraging Cortical.io meaning-based algorithms, the application automatically and accurately filters and classifies Reddit messages and summarizes the results. Cortical.io trained classifiers for each of the example drugs specified by the company using publicly available information. SemanticPro Classify & Automate combines human-level accuracy with fast processing and high scalability The solution leverages Semantic Folding to accurately disambiguate posts mentioning multiple medication and filter out off-topic posts The solution is able to accurately process terms it has never seen before.

Francisco Webber | Co-Founder and CEO

He is an experienced Founder with a demonstrated history of working in the information technology and services industry. Strong business development professional skilled in Innovation Management, Computer Science, Electronic Engineering, Enterprise Search, and Databases.

"With more than 10 years expertise in implementing intelligent document processing solutions in the enterprise, Cortical.io is solving the challenges of language ambiguity and variability."

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