The Silicon Review
“Communications is the lifeblood of our business model. Everything we do is based upon creating actionable, clear, concise and accurate communications strategies for our clients.”
Every day we are bombarded with thousands of visual messages. These are part of strategic marketing campaigns by companies with various products and services. But a good story always gets good responses. So, telling a good story through quality media/PR should be a priority and a cornerstone for any business looking to market its offerings. Reno-based G8 Strategies excels at this and more. “Communications is the lifeblood of our business model. Everything we do is based upon creating actionable, clear, concise, and accurate communications tactics for our clients. Internally, it is the foundation of our work,” said Ira Gostin, Chief Strategist of G8 Strategies.
G8 Strategies helps global companies realize universal growth through investor relations, communications, marketing, and strategy. G8 tells Ira M. Gostin, MBA, APR company’s story to create stakeholder engagement, driving business growth. The company’s Chief Strategist Ira Gostin brings his 30-plus years in guiding companies in growth and corporate storytelling. And he personally oversees all projects and clients. The stories developed and told by G8 cut through all the noise in the market to engage the audience that businesses want to target.
Behind the brilliant PR and communications machine is Ira Gostin, a veteran marketing communications strategist who has helped many companies achieve their goals. He began his professional career as a photojournalist with the Associated Press, traveling the world telling the stories of our society. Following his transition into marketing, Ira worked at several industrial and B2B companies as a marketing director, VP of investor relations, and corporate communications strategist before transitioning to the agency side. But there has been no turning back since then.
Ira has created and sold an agency, been a senior executive at one of the most creative full-service agencies in the region, and helped propel a multinational, publicly-traded company from a $400 million IPO to $5 billion in market cap with listings on the TSX and NYSE. He has worked on over $1 billion in equity raises and acquisitions in his career.
“I wanted to create a boutique agency to deliver investor relations and integrated communications to industrial clients,” said Ira Gostin, Chief Strategist of G8 Strategies.
“We are a lean, virtual agency with limited overhead but with great experience and depth. Our team can deliver anything that a full-blown agency can at a budget friendlier fee structure.”
The team at G8 Strategies is important to the success it has delivered for its clients consistently. “We have a collaborative team, and we all roll up our sleeves and get the work done. We argue, disagree, are passionate about our positions, but at the end of the day, we respect each other, and our goal is to create great work and have fun doing so,” said the Gostin.
A fan of Design Thinking, Ira has continued to pursue new skills and is currently enrolled in a post-graduate program at Stanford about entrepreneurship and innovation. “Creating innovative solutions is the core of our client work because we find solutions that deliver results, regardless if they are marketing or advertising or PR. This is how we move the needle for our clients,” explained Ira Gostin.
Moving the Needle and Going Virtual
Based in Reno, Nevada, and with a corporate office in New York City, G8 Strategies delivers its premium services for its clients,Which are both public and private companies in the industrial, mining, manufacturing, tech, energy and healthcare sectors. And the company continues to deliver value, despite the difficulties brought in by the pandemic. This is largely due to the fact that G8 Strategies has adapted to the times and adapted to the times with a virtual model. Today, as a lean and virtual agency G8 brings agile, results-oriented strategies that are designed to help companies maximize their return on marketing dollars while actually moving the needle.
“Ira and his team have been instrumental in our brand refresh and launch of the new website and subsequent marketing materials. He is knowledgeable, well prepared, and organized. He has an outstanding ability to understand your business and distill a plan to move forward into clear and manageable steps, and coaches you through the entire process. I absolutely trust him with our brand. He has been an invaluable resource and sounding board for me,” affirmed Lindsey Schultz, CEO of MRC Recruiting.
The Visionary Leader
Ira M. Gostin, MBA, APR
He is a marketer, communicator, entrepreneur and storyteller who truly loves helping companies achieve universal growth. He currently works with global brands to create strategic marketing campaigns to help them move the needle.
Ira mentors business start-ups and students through numerous organizations and is a mentor with the UC Davis Institute for Innovation and Entrepreneurship, The Long Beach Accelerator, The Ozmen Center for Entrepreneurship at the University of Nevada, Reno and California State University, Long Beach.
He has a bachelor’s degree from California State University, Long Beach, an MBA with an emphasis in marketing from the University of Phoenix, Reno, and is a graduate of the Executive Leadership Program at Columbia University. Ira has also attended executive education at New York University, Stanford University and the Colorado School of Mines.