Michael Yurchuk, Professor Property Co-Founder: “Our focus is on trust and education, not transactions. When people feel safe and informed, they make better choices, and that’s where real long-term value comes from.”

Buying property in Dubai is exciting, it’s a chance to be part of one of the world’s most dynamic cities. But for many, the process can also feel confusing and overwhelming. That’s what sparked the idea behind Professor Property. Founded in 2019 by Michael Yurchuk and Hisham Al Bloushi, the company was born from a shared belief that buying a home or investment in Dubai should feel clear, personal, and stress-free. After years of building businesses and serving on the International Forbes Business Council, Michael Yurchuk thought purchasing a home in Dubai would be straightforward. Instead, he found himself navigating a maze of conflicting advice, vague pricing, and high-pressure sales tactics that left him questioning who to trust. That experience, combined with the insight of his Emirati friend and now Co-Founder, Hisham Al Bloushi, sparked a clear idea: create a real estate company that educates, not just sells. Together, they launched Professor Property with a simple goal—to make buying in Dubai easier, safer, and more transparent for everyone.

What sets Professor Property apart is right there in its name. Clients often say, “You don’t sell, you teach,” and that became the heart of the brand. Professor Property approaches every transaction like a masterclass in smart investing, breaking down complex regulations, verifying details directly with developers, and helping buyers understand exactly what they’re getting. It’s real estate with context, not just contracts. Operating from its office in Al Diyar Building, Al Wasl, Sheikh Zayed Road, the company serves international investors, relocating families, and first-time buyers who want trusted guidance in the UAE market. Its clientele spans Canada, Germany, the UK, India, and the GCC region, reflecting Dubai’s growing appeal as a global property destination.

Under Michael’s leadership and Hisham’s operational insight, Professor Property has earned a reputation for transparency and education-driven service. Clients are encouraged to ask questions, explore options, and understand the reasoning behind every recommendation. The company’s focus extends beyond transactions. It’s about building long-term relationships grounded in trust and genuine care. In an industry often dominated by quick deals and glossy sales pitches, Professor Property stands out for its clarity and honesty. The team doesn’t just chase numbers. They mentor clients, guiding them through one of the most important financial choices of their lives.

The company’s belief is simple: buying property in Dubai should feel empowering, not intimidating. Through its emphasis on education, integrity, and client confidence, Professor Property has become a trusted name among global investors and families who want to make smart real estate decisions. What started as one man’s frustration has grown into a mission-driven company that’s changing how people experience real estate in Dubai. Professor Property doesn’t just help clients buy homes. It teaches them how to do it with confidence and clarity.

In conversation with founders Michael Yurchuk and Hisham Al Bloushi

Professor Property offers everything from investment analysis to after-sale support. Can you walk us through your main services and how they fit together?

At Professor Property, we guide clients through the entire journey, from first idea to long-term ownership. It starts with understanding their goals. Some people want steady rental income, others want a home or a Golden Visa opportunity. Once we know that, we move into research and investment analysis, identifying the best developers, payment plans, and ROI potential.

Next, we handle all the verification and paperwork. We check every document, visit sites, and even record video tours for clients buying remotely. After purchase, our team stays involved with property management, leasing, and resale support, so clients never feel left on their own.

It’s not a one-time transaction, it’s a relationship. Our goal is to make every step structured, transparent, and safe.

You talk about simplifying the buying journey. How do you make complex decisions feel easy for first-time buyers and global investors alike?

I know how confusing buying in Dubai can be, I went through it myself. That’s why our approach is all about clarity and guidance, not sales pressure.

We slow things down, explain everything in plain language, and make sure people see the full picture, not just the brochure highlights. For example, a client from Germany once asked me to choose between two “similar” projects. When we broke down the rental yield, developer track record, and handover history, she was shocked at how different they really were.

We also stay hands-on after the deal, sending video updates, checking on construction, and making sure clients feel involved.

Many firms in Dubai promise guidance, but few deliver long-term value. What truly sets Professor Property apart from others in the market?

That’s true; Dubai’s real estate market is full of big promises. What makes us different is that we don’t see ourselves as brokers, we see ourselves as long-term partners.

Most agencies disappear once the deal is closed. We stay. We help clients rent out their units, manage them, and even advise when it’s the right time to resell. For many, we’ve become their go-to team for every property decision; some have already bought their second or third unit with us.

Our focus is on trust and education, not transactions. When people feel safe and informed, they make better choices, and that’s where real long-term value comes from.

In your view, what defines true “excellence” in real estate advisory work today and how do you uphold that standard every day?

For us, true excellence in real estate isn’t about selling the most properties; it’s about earning trust every single day. It’s when a client feels fully informed, never rushed, and confident that you’re acting in their best interest, even if it means advising them not to buy something.

At Professor Property, we live by that. We verify every project, stay transparent about risks, and communicate constantly. Our clients know we’re here for the long run, not just for one commission. Excellence is consistency, doing the right thing for people, even when no one’s watching. That’s the standard we hold ourselves to every day.

You’ve been recognized with the “Dubai Real Estate Advisory Excellence Award”. What does this recognition mean to you and your team?

This award means a lot to us because it validates what we’ve believed from the beginning that honesty and education matter just as much as sales in real estate.

When we started, we didn’t aim to be the biggest agency, we wanted to be the most trusted. So being recognized with the Dubai Real Estate Advisory Excellence Award feels like a milestone not just for us, but for our whole team. It reflects the hundreds of clients we’ve guided safely through their property journeys and the relationships we’ve built along the way.

For us, it’s motivation to keep raising the bar, to stay true to our values and continue making the buying process more transparent, personal, and safe for everyone.

What’s next for Professor Property? Are there any new projects, technologies, or service expansions you’re excited about?

Over the past year, we’ve expanded our client base across Europe, Canada, and the GCC, and now we’re focusing on building more digital transparency into how people buy in Dubai.

We’re developing an online platform that will let clients compare verified projects, track ROI potential, and even follow construction progress in real time. It’s our way of turning data into clarity, so buyers can make decisions with confidence, wherever they are in the world.

Looking ahead, how do you see Dubai’s property market evolving over the next five years, and where do you see Professor Property’s role within it?

Dubai’s real estate market is becoming more mature. Buyers today want transparency, long-term value, and trust, not just flashy promises. That’s a great direction for everyone.

Over the next five years, I see Dubai strengthening its position as a global investment hub. And Professor Property’s role will be to keep guiding people through it with verified insights, honest advice, and technology that makes smart investing simple.

Meet the leaders behind the success of Professor Property

Michael Yurchuk and Hisham Al Bloushi

At the heart of Professor Property is a story of trust, friendship, and shared purpose. Michael Yurchuk, an entrepreneur and member of the International Forbes Business Council, came to Dubai as a buyer, hopeful but quickly overwhelmed by the market’s chaos. During that search, he met with his friend Hisham Al Bloushi, a seasoned Emirati professional with over 15 years of experience and a Strategic Partnership with Dubai Foreign Direct Investment. Hisham took him to his first property launch, and they sat together at Zou Zou Restaurant, just talking about life, family, and what makes Dubai so special. It was the start of a genuine friendship built on trust and shared values.

What began as one person helping another soon became a vision to make property buying in Dubai transparent, honest, and human again. Together, Michael and Hisham built Professor Property as a bridge between worlds, global investors and local expertise, business and integrity, opportunity and peace of mind.

Their partnership is more than professional, it’s built on the belief that real estate should start with education, empathy, and trust. And that’s exactly what Professor Property stands for today.

“For us, true excellence in real estate isn’t about selling the most properties; it’s about earning trust every single day. It’s when a client feels fully informed, never rushed, and confident that you’re acting in their best interest, even if it means advising them not to buy something.”