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September Edition 2020

Social Beat – India’s leading digital marketing firm, powering their digital presence through creativity

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At one point, online marketing was just a new and different way to market. It opened up a new form of media on which to peddle goods and services. But within just the past few years, the importance of digital marketing has become something else. It's become an integral part of what a business is to its customers. It's no longer enough to have a website or run some un-focused Ads campaign. Time is working against you because of it. As the internet becomes entwined with everything we do, the importance of digital marketing is becoming crystal clear. Digital marketing is a valuable asset to your business's growth and helps you establish an authoritative online presence. One of the most important reasons digital marketing is taking up the traditional marketing channels is that the internet has enabled businesses to interact with targeted audiences in real-time.

Social Beat is one of India's leading digital marketing solutions company with offices in Mumbai, Bengaluru, Chennai, and Delhi. They are a young and energetic team of 170+ enthusiastic digital experts who believe in innovative strategies and out-of-the-box solutions for their 50-plus marquee clients. The firm manages digital media buying over INR 300 crores for clients across Real Estate, BFSI, Retail, Ecommerce, and Healthcare. Through influencer marketing, the firm helps digital campaigns get an effective start. The company's team of influencers generates content that inspires engagement to reach an expansive potential customer pool.

Path-breaking products and services offered by Social Beat

Influencer.in: It is one of India's leading influencer marketing platforms with an extensive network of more than 40,000 influencers on a single platform. The company aims to connect your brand with top influencers in different categories like lifestyle, health, fashion, food, entertainment, etc. It scrutinizes various metrics like quality of content, followers, engagement rates, and performance analysis before curating the list of best influencer networks for you. The company's proprietary algorithm helps to find the right influencer networks for your brand and its objectives. Based on various metrics, including influencers' reach, engagement, % of spam, and past campaign performance amongst other parameters, Influencer.in can help identify the right influencers on the best platform for you.

Marketing Strategy Consulting: The center of Marketing Communications has shifted from television commercials and newspaper ads to digital platforms such as YouTube, Facebook, Instagram, or LinkedIn or OTTs and digital publishers. With over 55 crore internet users in India and the wake of the COVID 19 pandemic, digital is at the heart of many media consumption. In an increasingly competitive market, the firm understands the importance of lifting your brand off the ground quickly to attain visibility and growth. The firm helps you achieve this by building and developing an entirely digital launch strategy, enabling you to reach broad and relevant audiences. From the right media mix to the branding strategy, they help you with an end to end launch strategy.

Social Media Marketing: A loyal following on social media platforms can be the biggest weapon in your brand's arsenal. Through Social Beat's unique mix of creativity powered by genius, it creates, grows, and sustains brand awareness. The firm doesn't just promote your brand; it takes your consumers through a journey. This starts right from creative posts that capture their attention, nurturing them through sustained community building to finally converting them into leads through compelling calls-to-action.

Meet the formidable leaders

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Suneil Chawla is the Co-founder of Social Beat. He is a Commerce graduate from Loyola College and an MBA from IIM Ahmedabad. Before co-founding Social Beat, he founded Koolkart.com, a social e-commerce and price comparison engine. He has worked extensively in Marketing and Technology, with management consultants Bain & Co, across Boston, Singapore, Mumbai, and Delhi. He's part of the Executive committee of the IIM Ahmedabad Alumni chapter in Chennai.

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Vikas Chawla is the Co-founder of Social Beat. He has experience as a Product Head, Digital Head & National Brand Manager at TI Cycles. In his previous role, he worked as an Executive Assistant to Mr. MV Subbiah, Murugappa Group, and Chairman, National Skill Development Corp. He is a management graduate from the London School of Economics (LSE) and a business graduate from Loyola College. He enjoys cycling and everything digital.

"Our team of influencers generates content that inspires engagement to reach an expansive pool of potential customers."

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