When choosing the right shipping labels for your business, one important question often comes up: do you really need waterproof shipping labels? For many, the answer may be no. But for others operating in certain industries or environments, waterproof labels are a must. In this article, we'll explore when waterproof shipping labels are necessary, when they're not, and how to make the best decision for your business.

Waterproof Shipping Labels: What They Are and Why They Matter

Waterproof shipping labels are made using materials that resist water damage, smudging, and fading. Typically made of synthetic materials like polypropylene or polyester, these labels use special adhesives and topcoats that protect the print even when exposed to moisture, oil, or harsh environments.

Why do waterproof shipping labels matter?

• Legibility in tough conditions: In wet, humid, or industrial settings, ordinary paper labels may smudge or peel off.
• Durability in transit: For international or long-distance shipments, waterproof labels ensure critical information remains intact.
• Professional appearance: They prevent smudged or wrinkled labels that could damage your brand image.

When Waterproof Shipping Labels Are Not Necessary

Most small businesses or eCommerce sellers operating in controlled environments (warehouses, dry areas) typically do not require waterproof labels. If your products are not exposed to rain, extreme humidity, refrigeration, or chemical handling during transit, then standard thermal labels or paper labels work perfectly well.

Scenarios where waterproof labels are usually not necessary:

• Domestic eCommerce packages sent via USPS, FedEx, or
• Products stored and shipped from climate-controlled
• Retail boxes or poly mailers that don't risk exposure to

In these cases, non-waterproof labels are more cost-effective and perform just fine.

When You Do Need Waterproof Shipping Labels

Certain industries and shipping conditions demand waterproof labels. In these environments, label failure could result in lost packages, misdirected deliveries, or non-compliance with regulations.

Industries that need waterproof shipping labels:

1. Food and Beverage: Items stored in refrigerators or freezers require labels that won't fall off or smear due to condensation or freezing.
2. Healthcare and Pharmaceuticals: Exposure to sanitizing agents, bodily fluids, or refrigeration means labels must withstand moisture and remain legible.
3. Chemical and Industrial Goods: Labels must resist oil, chemicals, and water to ensure safety and compliance.
4. Outdoor Gear and Apparel: Products exposed to weather conditions, such as tents, jackets, or boots, benefit from durable labeling.
5. International Shipping: Long transit routes that include exposure to multiple climates may necessitate waterproof labels.
6. Marine and Fishing Industries: Packaging is often exposed to direct water

Shipping Conditions That Warrant Waterproof Labels:

• High humidity or wet environments
• Use of ice packs or cold-chain shipping
• Products stored outdoors temporarily
• Risk of condensation in plastic wrapping or sealed containers

Label Printing Technology: Waterproof vs. Standard

Not only the label material but also the printing technology plays a role. Here's a quick comparison:

Label Type Material Water Resistance Typical Printer Standard Paper Labels Thermal paper Low Direct thermal printer Waterproof Labels Polypropylene/Polyester High Thermal transfer printer or waterproof direct thermal labels

Some direct thermal waterproof labels are specially coated to handle moisture, while thermal transfer printers, using resin ribbons, produce highly durable and waterproof prints.

Balancing Cost and Functionality

Waterproof labels tend to be more expensive than standard labels. Businesses must weigh the extra cost against the potential benefits of added durability.

Consider the following before choosing waterproof labels:

• What percentage of your packages are exposed to moisture?
• Are there recurring issues with damaged or unreadable labels?
• Could waterproof labels reduce customer service problems or returns?

If waterproof labels would reduce operational issues or improve compliance, the long-term ROI may justify the higher upfront cost.

Betckey Offers Both Waterproof and Standard Labels

Whether you're shipping in dry, stable conditions or need heavy-duty labels for demanding environments, Betckey provides a full range of label options. You don't have to choose between durability and affordability—Betckey offers both waterproof and standard shipping labels to match your specific needs.taba squishies

You can rely on Betckey to deliver:

• High-quality adhesives that ensure secure attachment
• Crisp, clear printing for barcode readability
• Compatibility with major printer brands
• Options for both thermal transfer and direct thermal printing

FAQs About Waterproof Shipping Labels

Q1: Can I use waterproof labels with a regular thermal printer?

A: Yes, as long as your labels are thermal labels.

Q2: How do I know if I need waterproof shipping labels?

A: Evaluate your shipping environment and product type. If packages are exposed to moisture, condensation, or rough handling, waterproof labels are recommended.

Q3: Are waterproof labels worth the higher cost?

A: In most cases, yes—especially when label damage can cause compliance issues, lost shipments, or returns. For general domestic shipping, standard labels are usually sufficient.

Final Thoughts

Waterproof shipping labels are not a necessity for everyone—but in industries where durability and legibility are non-negotiable, they play a vital role. Betckey offers both waterproof and standard shipping labels, so you never have to compromise. By choosing the right label type, you ensure reliable delivery, satisfied customers, and efficient operations.