Agricen – A plant health technology company delivering innovative biochemical-based products to enhance plant health, quality and yield

Agricen, a pioneering plant health technology company, is dedicated to delivering cutting-edge biochemical-based products designed to sustainably enhance plant health, nutrition, and overall performance. With a focus on supporting growers in meeting the evolving demands of modern agriculture, Agricen offers effective tools that enhance nutrient availability and uptake, contribute to improved sustainability practices, and optimize yield potential.

The company extends its impact beyond traditional agriculture, providing valuable solutions for turf and ornamental professionals. Agricen's innovative products play a crucial role in maximizing the efficiency of fertilizer programs, leading to significant improvements in plant performance and quality. Through its commitment to advancing agricultural practices and plant health, Agricen stands as a key player in the drive towards a more sustainable and productive future for the industry.

Legacy of Innovation: Agricen's Journey in Advancing Plant Health Technology

In the late 1950s, visionary Texas farmer Bob Pedigo laid the foundation for revolutionary advancements in plant nutrition, soil, and water remediation technologies. As a pioneer in the field, Mr. Pedigo introduced groundbreaking products that set the stage for a new era in agriculture. Fast forward to 1998, marking a significant turning point, as Mr. Pedigo entrusted his invaluable processes, formulations, and global commercial rights to Agricen, then known as Advanced Microbial Solutions (AMS).

Under the stewardship of Agricen, the company has remained steadfast in its commitment to harnessing the potential of Mr. Pedigo's original products, translating them into practical and innovative plant health and nutrition technologies. Today, Agricen stands as a leader, specializing in the delivery of cutting-edge biochemical, biostimulant, and biological solutions designed to elevate plant health and nutrition.

Agricen's product portfolio, crafted with expertise and care, empowers growers globally with the essential tools to enhance productivity and promote sustainability. Manufacturing excellence is upheld not only in the United States but also in Australia, at the dedicated Agricen Australia facility. With strategic availability through Nutrien Ag Solutions locations across the U.S., Australia, Canada, and South America, Agricen's impact extends far and wide.

Collaborating seamlessly with its sister company, Agricen Sciences, the organization remains at the forefront of research, development, and commercialization of groundbreaking microbial and biochemical solutions. These solutions, rooted in nature and fortified by science, continue to redefine standards in agriculture, turf management, and related industries. Agricen's enduring commitment is encapsulated in its mantra: "Based on Nature, Built on Science.

Agricen's Vision for Sustainable Agriculture

In response to the evolving landscape of global agriculture, growers worldwide grapple with escalating costs, the imperative for heightened productivity, and the growing call for sustainable practices. Agricen, a trailblazer in innovative biocatalyst products, emerges as a crucial ally, addressing these challenges head-on by enhancing the availability and uptake of a diverse array of nutrients from fertilizers and soil nutrient sources.

Agricen's transformative products become instrumental tools for growers seeking to optimize their plant nutrition programs. By seamlessly integrating Agricen's offerings, growers stand to benefit from improved nutrient use efficiency, elevated plant performance, and economically sustainable increases in yields. The ripple effect extends beyond economic gains, contributing significantly to sustainable agricultural practices.

Under prominent brand names such as Accomplish MAX™, Extract^® PBA, Maritime^®, Prologue^®, Terramar^®, and Titan^® XC, Agricen's agricultural solutions are readily accessible through Loveland Products, available globally through Nutrien Ag Solutions. This strategic accessibility underscores Agricen's commitment to facilitating global agricultural advancements.

Beyond traditional agriculture, Agricen's footprint extends to the turf and ornamental plant market. The application of Agricen's plant health technology becomes pivotal for turf managers, nursery operators, and landscape professionals. Through brands like SoilLife™ and NutriLife^®, Agricen empowers these professionals to extract optimal value from fertilizer programs, fostering sustainable improvements in plant health, quality, and overall performance.

In essence, Agricen stands as a key player in the agricultural realm, envisioning a future where growers, irrespective of geographic location, can navigate the complexities of modern agriculture with efficiency, sustainability, and a commitment to plant health at the forefront.

Accomplish MAX™: A Breakthrough in Biocatalyst Innovation

In the realm of cutting-edge agricultural solutions, Accomplish MAX™ stands out as a next-generation biocatalyst meticulously crafted to elevate crop performance and resilience against environmental stressors. Exclusively available through Loveland Products/Nutrien Ag Solutions, this innovative product reshapes the narrative of nutrient management, embodying the philosophy of "More Nutrients, Less Stress."

At the heart of Accomplish MAX™ lies a proven biochemistry that plays a pivotal role in converting organic nutrients into inorganic forms, enhancing their availability for efficient plant uptake and utilization. This transformative feature is complemented by the infusion of natural, biologically extracted kelp, a synergy that significantly bolsters crop tolerance to abiotic stressors such as cold temperatures, drought, and salinity arising from applied fertilizers. Growers embracing Accomplish MAX™ gain a powerful tool to navigate and mitigate the challenges presented by environmental stresses, all while optimizing yield potential.

Key Benefits:

Enhanced Nutrient Availability: Accomplish MAX™ mineralizes nutrients in the soil, amplifying their availability for improved plant uptake.

Abiotic Stress Tolerance: Aids in increasing crop tolerance to abiotic stressors like cold temperatures, drought, and salinity induced by commercial fertilizers.

Overall Plant Performance: Elevates plant performance, steering crops towards reaching their maximum yield potential.

Product Features:

Tailored Applications: Specifically designed for at-planting applications, including in-furrow starters and 2x2 placement of liquid fertilizers.

Versatility: Compatible with a wide range of fertilizers, herbicides, fungicides, and insecticides, Accomplish MAX™ seamlessly integrates into existing agricultural practices.

In essence, Accomplish MAX™ emerges as a game-changer in the agricultural landscape, offering a paradigm shift in nutrient management and stress resilience. Its innovative features and versatile applications position it as a cornerstone for growers seeking to enhance the efficiency and sustainability of their agricultural endeavors.

Michael Totora | President and CEO

Agricen's President and CEO Michael Totora brings innovative solutions to market through pragmatic applications that drive value for growers. Under his stewardship, Agricen has emerged as a market leader in the delivery of biocatalyst technologies for efficient and sustainable plant nutrition.

Prior to his current role, Michael held positions both as senior vice president and as chief operating officer of Advanced Microbial Solutions, shepherding the company’s commercialization efforts from 2002 to 2012. Previously, he was a management consultant at the firms ZEFER and C-Change, with clients including Microsoft, Prudential Insurance, GTE, State Farm Insurance, Bell Atlantic, Ford, Netscape, American General Insurance and Citigroup.

Michael brings extensive strategic management experience to Agricen. He has directed teams and clients in articulating business strategies, constructing development plans and developing financial cases. He has also worked on numerous strategic projects, including mergers and acquisitions, new business spin-outs and prioritization and execution of corporate initiatives.

Michael holds a BS in ocean engineering from Florida Atlantic University, with a specialization in underwater acoustics.

“Our products help growers meet the demands of modern agriculture by providing the most effective tools to increase nutrient availability and uptake, improve sustainability and increase yields.”