Aldrich Web Solution: Creating Solutions to Serve Distributors, Grow Sales, and Cure Frustrations with E-commerce

It is a little frustrating for distributors when their customers cannot easily do online customer service or place orders. Many of the distributors are a little concerned because their customers are buying from other distributors online and they cannot compete. Others are disappointed in the functionality (or lack thereof) of their current e-commerce system or the support they receive on that system. To overcome all the above problems Aldrich Web Solutions comes into the picture. Aldrich Web Solutions is a web development and computer programming company located in Marion, Illinois. They have more than 10 million product SKUs, 18+ years of experience, and 150,000 product searches per day. Since 2004, their team has served distributors across North America by providing e-commerce websites and mobile apps that integrate with their existing ERP (enterprise resource planning) data. Their WebAlliance E-Commerce Suite of products was built specifically for the needs of distributors and is designed to grow sales, provide end users with 24/7 access to customer service statements and tools, and attract new customers online. Aldrich Web Solutions also offers on-site Marketing Strategy Sessions for distributors.

Aldrich specializes in helping distributorships sell online (pricing, inventory, product, etc.) and serves customers online (invoices, tracking, orders, quotes, etc) using the information contained in their back-office systems so that distributorships can focus on their business and still have a powerful 'virtual online branch' that can serve their customers and grow their business via websites or apps.

Q. Why Aldrich Web Solutions?

Since 2004, Aldrich Solutions has been building sites and integrating them with Epicor Prophet21 ^®, Epicor Acclaim, and others. For the last several years, the primary focus of Aldrich Web Solutions has been strongly on e-commerce systems that integrate tightly with Epicor Prophet 21. These systems now power millions of dollars in transactions every month and supply thousands of users with critical information day and night. Aldrich Web Solutions, Inc has continued to grow its flagship product, WebAlliance, into more than just a simple e-commerce system. WebAlliance is an e-commerce system that utilizes integrated P21 or TrulinX information to drive e-commerce. WebAlliance is now a very useful content management system, as well as a robust search engine built into the product. The WebAlliance product is continually enhanced by adding new features and modernizing the look and feel. WebAlliance websites help Prophet21^® distributors by providing B2B and B2C websites integrated with Prophet 21. Aldrich is the official e-commerce partner of Tribute Inc., integrating with their TrulinX ERP software. To best serve their customers, Aldrich partnered with TierPoint (formerly Colo4) in 2007. TierPoint provides a 1st class colocation facility where our e-commerce hosting servers are located. This arrangement gives Aldrich access to over 50 Gigabits of Premium Internet service, 24/7 Security, and the best power availability and redundancy available.

PIM Enterprise is Aldrich’s Product Management Solution to save customers’ time and make the most of their item data. PIM-Enterprise provides everything their customer need to effectively manage their product information without headaches. PIM Enterprise helps in distributorship to save time when managing product information. Instead of spending hours trying to build and arrange item data, PIM Enterprise can help customers to accomplish the same task in minutes.

To drive sales they also provide the WebAlliance mobile app facility. This app is faster than their mobile-friendly website counterparts. It provides a native user experience to the user for maximum ease of use. It provides customers with real-time chat access to their team with Chat Express integration. Thus, with increased easy access, users don't need to turn to a competitor's app for a spot buy. Aldrich also has a customer service portal. The real-time Prophet21 Customer Portal or TrulinX Customer Portal is easily customized for their client’s brand. The portal provides a self-serve customer path to pricing, inventory, history, tracking, invoices, and more. The WebAlliance Customer Service portal is compatible with Prophet21 and TrulinX ERPs.

At Aldrich Web Solutions the main thing one can expect to find is customer service. They specialize in a highly technical industry, but still, believe that the key to good business is top-notch customer service. Though Aldrich Web Solutions has grown, they have not allowed its focus to shift from the fact that service is what they sell. Though the clients have many options Aldrich believes that they will stay with them because by being part of Aldrich clients will be delighted with the way they are treated.

Meet the Leader

Heath Aldrich is the President and Chief Executive Officer of Aldrich. Heath oversees operations and handles most of the sales and marketing tasks. He leads with passion, fills in gaps, consults, occasionally programs, and has even been known to take out the trash.

“Become a part of the Aldrich Web Solutions family, and join the growing ranks of companies that are proud to call us home.”