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June Edition 2020

An analytics lifecycle platform that helps enterprises unlock all their raw data: Datameer


Across all industries, big data analytics is helping businesses to become smarter, more productive, and better at making predictions. Tapping this potential for your organization is complicated and you need an expert to do this for you. With this said, Datameer is obsessed with making data the most valuable asset in any organization. It believes that when people have unconstrained access to explore massive amounts of data at the speed of thought, they can make data-driven decisions that can wholly impact the future of any business.

Founded in 2009 by Big Data veterans, Datameer is an analytics lifecycle platform that helps enterprises unlock all their raw data. The cloud-native platform was built for the complexity of large enterprises—yet it’s so easy to use that everyone from business analysts to data scientists to data architects can collaborate on a centralized view of all their data. Without any code, teams can rapidly integrate, transform, discover, and operationalize datasets to their projects. Datameer breaks down data siloes, gets companies ahead of their data demands, and empowers everyone to discover insights. Datameer works with customers from every industry including Dell, Vodaphone, Citibank, UPS, and more. Learn more at

Enriching and managing data across many industries

Financial: Financial services firms are creating data pipelines to improve their customer intelligence, maintain regulatory compliance, reduce fraud and drive better marketing campaigns. Datameer helps companies such as Citi, HSBC, Barclays, RBC, Scotiabank and BMO deliver more data to find new insights that drive higher business performance.

Retail: What can data pipelines do for retail? The use cases are practically endless. Customer analytics, in-store analytics, the 360-degree view and more. Big data analytics has transformed retailers such as Surfdome, OXXO, Etstur and OTTO. With data pipelines to feed their analytics, they find new insights that drive higher business performance.

Telecom and Media: Retaining customers, gaining subscribers and expanding within current subscriber bases are all top priorities for telecommunication service providers. The answer to these challenges lies in combining and analyzing the masses of data generated every day. Datameer helps major communications companies such as Openreach, Vodafone and others deliver new insights that drive higher business performance.

Healthcare: The healthcare industry is undergoing a massive transformation, with providers challenged to increase the quality of care and streamline their operations. New patient data sources can generate insights to accomplish all of this. Datameer helps industry leaders such as Cardinal Health and Cotiviti analyze their big data to find new insights and transform the healthcare experience.

Architecture designed for the enterprise

Power: Leverage compute power on-premise or in the cloud. Datameer’s unique native-on-Hadoop architecture gives you the power of Hadoop while abstracting away the complexity, eliminating the need for complex programming and maintenance.

Scale: No need to move your data. Datameer processes your data natively in your Hadoop cluster so that you can scale out on large data sets. Don’t suffer the latency of having to move your data first.

Simple: No more coding. Datameer’s architecture is designed to discover your schema on-the-fly allowing for quick integration of new data sets. Our easy spreadsheet-style transformations put your data in the hands of analysts without writing any code.

Elasticity: Separation of storage and compute for cost savings in the cloud. Datameer enables dynamic elasticity with an architecture that separates storage from compute. Scale out jobs on large data sets. Compute power is then deallocated when the job is done to reduce cost.

Speed: Easily spin up new environments for workloads. Easily spin up new environments for workloads. Meet every SLA. Instantaneously deploy new environments for new business and/or analytics initiatives. We deliver power and reliability needed for your most data intensive jobs.

Trust: Democratize data with strong yet flexible governance. Leverage advanced governance with fine-grained security with plug-in integration to enterprise access control in LDAP, Active Directory, and Kerberos. Datameer also integrates into other user management systems.

Democratize data with strong yet flexible governance

Datameer enables data exploration across lines-of-business while ensuring proper governance of data assets. Know your data is always secure but also continuously flowing to your business teams.

Data Security and privacy: With authentication, authorization, obfuscation and encryption capabilities, Datameer’s robust security features ensure you can combat potential security issues and protect personally identifiable information, keeping you in full compliance. Masking big data is easy with secure hash, MD5 and randomization functions.

Advanced governance: Advanced governance offers fine-grained security with plug-in integration to enterprise access control in Active Directory and Kerberos. Built-in encryption and masking further secure the data, while data retention policies optimize data storage.

Ensure regulatory compliance: End-to-end data lineage and complete aduit trails enable you to track and report exactly how your data is used and how calculations are performed to meet any regulatory requirement.

Meet the Expert

Christian Rodatus, Chief Executive Officer: Christian has over 20 years of experience in big data and analytics. His international track record for building and scaling go-to-market organizations includes leading global field organizations for Teradata and working with some of the most sophisticated customers in strategic data management.

He also spearheaded the in-memory database revolution at SAP during the global market introduction of SAP HANA and led the analytics business through a process of rapid product innovation. Rodatus most recently served as executive vice president at Enlightened, the leading provider of Internet of Things (IoT) solutions for commercial buildings.

“Enabling analysts to create and manage their own analytic data pipelines to drive faster, trusted data-driven insights anywhere.”