Botify: Maximizing online discoverability by bringing brands and buyers together through organic search, with their profitable platform

The Web's modernization has resulted in more complexity. Search engines struggle to identify the most significant content on websites due to a variety of factors, including the abundance of content, the development of the technological Web (such as the use of JavaScript), and the rise in multi-device formats.

In actuality, search engines find about half of a corporate website on average. Millions of dollars spent on web development and content production are being wasted. By enabling clients to fully utilize the potential of their online presence, Botify helps them generate more steady and profitable income. Having a partner like Botify makes it evidently easier to become one of the most visible brands in the world.

Botify maximizes online discoverability through organic search to connect companies and customers at scale, making it one of the most prominent brands in the world. Their end-to-end platform helps brands that want to be discovered to develop profitably and sustainably.

Botify was founded with the only goal of creating an interface that automatically links websites and search engines, unleashing latent potential and producing quantifiable results. Botify, which was founded in 2012, developed the interface and process that link the biggest, most complicated websites to all of the main search engines in order to increase organic search traffic and income.

Their machine-learning system recommends the measures that will have the biggest impact and streamlines labor-intensive SEO procedures, and their full-funnel methodology and unified data model guarantee that they have the most comprehensive perspective on a website.

With $82 million in backing from venture capital, Botify — which is utilized by over 500 brands — has offices in New York, Seattle, Paris, London, Singapore, Sydney, and Japan.

The enterprise SEO platform at the core of digital strategy

Every brand should have a solution that converts all of their value pages into content that generates income, given that more than half of enterprise website pages are hidden from search engines. That's why Botify was created. With Botify's full-funnel methodology and integrated platform, brands can unlock more value from their most profitable customer acquisition channel by putting organic search at the center of their digital strategy.

Botify’s platform is based on the straightforward idea that everything begins with a crawl. A brands page won't be uploaded to the index where they can rank, be clicked, and bring in money for a company if search engines like Google aren't indexing them. Otherwise, searching is a procedure with a defined start and finish. Botify provides the solution that enterprise brands need to maximize their performance during that entire process. With their extensive expertise in both Botify and SEO, the specialists at Botify can assist in locating and interpreting the necessary data. Their professional services experts can help guide brands towards the proper path, whether they need extra bandwidth, need to integrate a BI tool with Botify, want to analyze the impact of JavaScript on a site, or are just in the process of migrating a website.

An end-to-end platform

Brands can transform organic search into a company's highest-performing marketing channel by implementing a full-funnel approach, adding intelligent recommendations, and setting up automated actions.

Botify Analytics

With one thousand metrics from each stage of the search process (crawl, render, index, rank, and convert), Botify Analytics offers the most complete data map available. Nothing about a website is unknown to the brand.

Botify Intelligence

Botify’s machine-learning algorithm-powered set of tools, Botify Intelligence, is able to tell exactly what to focus on and what kind of optimizations will have the biggest impact because they have uncovered the important data on a site. Receive recommendations for SEO actions to help build traffic and alerts to help protect it, saving time and enhancing peace of mind.

Botify Activation

Now that brands have a list of prioritized actions and all of the essential SEO data at their disposal, the work itself is all that's left to complete. With the help of Botify Activation, SEOs may carry out their projects independently and more quickly, easily, and sometimes even automatically. Reduce costs and devote more of time to key projects that require knowledge.

Solutions for every enterprise brand

The Botify Platform was created with enterprise websites and their development teams in mind. Botify can help optimize workflows and boost website ROI for anyone working in retail or publishing, technical or content SEO, or as an executive in SEO. Some of the solutions by the industry are mentioned below:

1. E-Commerce: Many e-commerce SEOs have benefited from Botify's assistance in increasing search traffic, crawl budget, and site architecture.
2. Publishers: In order to audit their pages on a daily basis at scale, publishers trust the enterprise SEO platform.
3. Classifieds: It's difficult to avoid including obsolete or superfluous content when creating huge archives using user-generated and feed-driven listings.
4. Travel: Automate the monitoring and crawling of foreign content. Make sure the appropriate users view the appropriate pages at the appropriate times.

Unleashing hidden potential of a brand’s digital presence

Adrien Menard is the CEO and co-founder of Botify.

“Botify provides the technology, advises on the strategy, and transforms it into actionable items, giving you the autonomy to execute the strategy utilizing Botify Intelligence.”