The fastest growing organization: Epom

The Silicon Review

Epom was founded by Sergey Chudnovsky, Alex Lunkov and Anton Ruin in 2011, in just a decade; the team launched two robust platforms, created a powerful ad exchange, and organized the most prominent ad tech event ever held in Ukraine. Epom is a family of ad tech products designed for meaningful advertising. The brand is a smart adopter of innovations that work for better cost-efficiency and not against it. The team believes that money can be earned transparently, honestly, and by bringing value to the world. The mission is to empower digital advertising. Every product the team makes is meant to help brands, agencies, and networks to find their own path and level up their advertising. The vision is to fight stereotypes about ad tech and make innovation accessible. The team is here to make ad campaign management transparent, cost-effective and hassle-free.

The team responds to the clients’ requests & upgrades the products according to clients’ needs, maximizing value for the clients. The team always put the client first. The team develops a perpetual motion machine for the clients’ ads with innovation in mind. The tech is fresh & reliable now, and so it will be in 20 years. The team value ideas over authorities. Every person here influences Epom's further evolution. The strongest asset is people. The team chooses the effectiveness of the clients’ business over everything else. The team experiment, adapts, and invent if the clients require this. Any good relationship is based on honesty with clients and the team. Thus, the clients work with the team for 5-6 years. The team openly speaks of the pros & cons, unvarnished. The demos are freely available on YouTube along with insider tips on the website. The team brings pure technology value to the clients, regardless of the type and size of their business.

Distinctive services the organization provides

Cross-Channel Ad Server: Launch, run and manage deeply targeted mobile web and in-app advertising campaigns. Control the clients’ ad performance, define the most converting traffic partners and optimize the clients’ ad delivery. Run engaging video ads on any device. Epom Ad Server enables to easily launch & manage deeply targeted video advertising campaigns on mobile and desktop within one account. Serve outstream and in-stream video ads to the clients’ audience on any device with a VAST/VPAID tags. Deliver non-disruptive ads blended into the website's interface. Choose among the variety of top-performing native ad formats and run ads that complement user experience and bring the clients high CPM rates. Native ad formats increase ad awareness & engagement without irritating users. Engage a wider audience with rich media ad formats. Maximize user engagement across mobile & display with highly convertible ad formats including banner ads, expandable ads, corner peels, and many more. Deliver an amazing user experience with higher interaction rate. Deliver ads via top-notch ad formats on desktop. Launch and run multiple display advertising campaigns with deep targeting & automatic performance optimization. Test-drive best performing ad formats, including banners, interstitials, popunders, and native video ads

Ad formats specifics: Epom can be used for customization and on-demand dev, SSP module and advanced analytics, and rich media templates included in all plans. It is most suited for any business that needs advanced roles management, customization and help with complicated cases. Adbutler can be used to break down pricing by features, header bidding, SSP module, and premium tech support. It is most suited for Ad networks and agencies that are looking for a basic all-in-one solution with friendly UI. Adglare can be used for free white-labeling and real-time analytics accessible. It is most suited for any ad-related businesses that seek WL platform with fast performance and handy analytics. Smart can be used for analytics and rich media templates, own traffic demand, and integrations with DMPs. It is most suited for publishers that need a basic ad server with available demand sources for oRTB selling. Adserver.online can be used for affordable even for small businesses and multicurrency support. It is most suited for small businesses that look for a CIS-friendly ad server with multicurrency support and RTB module. Uprival can be used for multi-ad native templates and custom template dev and real-time analytics with extensive filters. It is most suited for publishers, advertisers and networks that need an ad server with a focus on rich media templates.

White-label DSP: Get fully-customized White Label DSP for agencies, ad networks, and brands. Stop paying to middlemen and take full control over the clients’ programmatic advertising. Epom white-label DSP ensures simple, data-driven, and cost-effective media buying with the clients’ own DSP regardless of the clients’ business model Customize UI, integrate with 3rd-party analytics tools via API, or invent the clients’ own feature to include! The team is open to custom feature development and ready to make the clients’ idea a reality. Set up the clients’ platform in days with the help of the dedicated support. Other than that, the clients will have free access to videos, interactive guides, and a smart onboarding flow to help the clients learn DSP on the clients’ own. Get a full-stack programmatic solution — use Epom ad server as an SSP. Connect the clients’ inventory slots to the custom DSP endpoints, one of which can be the endpoint of Epom WL DSP. Epom constantly check-ins with the new industry regulations and updates the software accordingly. No need to worry about the privacy and consumer rights of the clients’ clients — the team has already covered that.

Meet the leader behind the success of Epom

Anton Ruin, Co-founder & Chief Executive Officer

Anton is an accomplished tech entrepreneur who built our powerful ad server from scratch and successfully led the team through the dark woods.