We’re dedicated to making Scoobic a global leader in the lightweight electric urban delivery vehicle segment: José María Gómez, Founder & CEO

“With a mission to clean cities using electric vehicles, Scoobic aligns business objectives with a commitment to sustainability.”

Scoobic was established in response to a unique problem faced by Lola Market, an online supermarket specializing in grocery delivery. Lola Market faced difficulty in the delivery process due to the absence of intermediate-sized vehicles that fall between motorcycles and vans. Motorcycles couldn’t handle the required grocery volume, and vans faced parking challenges in city centers, causing significant time loss for delivery personnel. Recognizing the need for electric urban delivery vehicles that were small, agile, and could easily park near customers’ doorsteps, Scoobic was born to address the inefficiencies in urban deliveries for online grocery services.

The Silicon Review reached out to José María Gómez, founder and CEO of Scoobic, and here’s his response.

Interview Highlights

Setbacks are a part of every growing business. Tell us about a few roadblocks and learning lessons that helped Scoobic grow through the years.

Vehicle Homologations: Navigating the complex process of homologating vehicles for different continents, particularly in Europe, Asia, and America, taught Scoobic the importance of understanding and adapting to diverse regulatory environments in various markets. This experience emphasized the need for strategic planning to minimize time, investment, and delays associated with rehomologations.

Global After-Sales Service: Recognizing the critical role of after-sales service in customer satisfaction, Scoobic established a partnership with Bridgestone to ensure reliable maintenance and repairs globally. This underscored the importance of proactive planning for post-sale support to enhance the overall customer experience.

Collaborative Challenges: Collaborating with major companies like Heineken and Correos presented both opportunities and challenges. Designing vehicles tailored to specific client needs reinforces the importance of adaptability. For instance, addressing Heineken’s need for a compact yet robust vehicle highlighted Scoobic’s capability to customize solutions for diverse industries.

Market Observation and Proactivity: Scoobic learned the significance of market intelligence and proactive measures in serving global clients like Amazon. By observing the market, listening to customer needs, and preparing vehicles for different countries, Scoobic demonstrated the importance of adaptability to changing market demands.

These setbacks and lessons have shaped Scoobic’s resilience, contributing to its growth and strategic approach as it continues to expand in the competitive urban delivery vehicle market.

Q. As a sustainable mobility solutions provider, what are Scoobic’s key focus areas?

As a provider of sustainable mobility solutions, Scoobic focuses on key areas aligned with its mission to revolutionize urban logistics. These include:

Electric Urban Delivery Vehicles: Designing and manufacturing small, agile electric vehicles with ample cargo capacity, offering a sustainable alternative to traditional delivery methods in urban areas.

Specialized Vehicles for Key Sectors: Tailoring vehicles to meet the unique needs of sectors such as package delivery, online grocery shopping, the catering industry, and urban cleaning provides efficient and eco-friendly solutions.

International Expansion: Actively expanding globally, currently present in over 20 countries, with a focus on making a significant impact in the American market through specialized vehicles and services.

Collaborations with Industry Leaders: Engaging in successful collaborations with major companies like Heineken and Correos, showcasing adaptability and innovation. Ongoing projects with top-tier automotive manufacturers emphasize Scoobic’s commitment to partnerships and innovation.

Continuous Improvement and Market Observation: Emphasizing continuous improvement and market observation, adapting to changing demands, addressing challenges related to vehicle homologations, and ensuring compliance with diverse regional regulations.

Founding Mission for Sustainable Urban Logistics: Contributing to cleaner and more sustainable urban environments by providing cost-effective, environmentally friendly, and efficient vehicles that reduce congestion, noise, and emissions associated with traditional delivery methods.

Q. What strategies do you have in place to encourage innovation in your company?

In our company, we have a very proactive R&D department where we launch 2-3 innovation projects every year, receiving significant grants from the government. We attend numerous forums, conferences, events, etc., focused on innovation, allowing us to stay up-to-date on new technologies or business models. Internally, we hold frequent meetings to promote innovation and new ideas. Additionally, we are members of various organizations and clusters that facilitate networking events, collaborations between companies, etc. This enables us to find synergies with other entities and participate in common projects, promoting continuous knowledge transfer.

Q. Can you provide us with one or two success stories, detailing specific client challenges and how Scoobic’s solutions contributed to their success?

Success Story 1: Heineken’s Efficient Urban Distribution

Client Challenge: Heineken, a global beverage company, needed a compact vehicle with a substantial load capacity for efficient urban distribution, navigating city streets safely and timely.

Scoobic’s Solution: Collaborating closely with Heineken, Scoobic designed a customized electric vehicle tailored to their distribution needs, balancing compactness and power.

Outcome: The collaboration resulted in a specialized vehicle meeting Heineken’s unique requirements. The compact and powerful electric vehicle optimized urban distribution, showcasing Scoobic’s ability to innovate in urban logistics.

 Success Story 2: Correos’ Enhanced Mail Delivery Efficiency

Client Challenge: Correos, the Spanish postal service, sought a more efficient solution than traditional hand carts for mail delivery.

Scoobic’s Solution: Scoobic designed a small electric scooter with a front box, providing a more agile and comfortable solution for mail carriers.

Outcome: The introduction of Scoobic’s electric scooter significantly enhanced mail delivery efficiency, increasing speed and comfort for mail carriers and improving daily deliveries for Correos.

These success stories highlight Scoobic’s dedication to understanding client challenges and delivering innovative, customized solutions, contributing to increased efficiency and success across diverse industries, from beverage distribution to postal services.

Tell us, what’s next for Scoobic.

International Expansion: Scoobic is currently present in over 20 countries across Europe and the United Kingdom. The company has initiated pilot tests in New York and aims to make a strong impact in the American market, which is seen as having great potential for its specialized vehicles. Our strategy includes establishing a solid presence in both the European and American markets. 

Planned Initial Public Offering (IPO) on the American Stock Market: Scoobic is in the process of organizing an IPO on the American stock market. The IPO is being facilitated by Santander Bank Corporate.

The decision on whether to go public before the end of 2024 or in 2025 is still under evaluation, as it is considered a strategic and crucial decision for the company. These future plans indicate that Scoobic is focused on expanding its global footprint, particularly in the American market, and is considering financial strategies such as an IPO to support its growth and development. The company’s commitment to sustainability and providing innovative solutions for urban logistics aligns with its mission to transform the urban landscape with environmentally friendly and efficient electric vehicles.

Q. Is there anything you would like to add before we wrap up?

Scoobic’s success is driven by innovation and collaboration, exemplified in tailored solutions for clients like Heineken and Correos. The company’s global expansion plans, especially in the American market, and consideration of an IPO underscore its ambition for significant global impact and strategic financial support. With a mission to clean cities using electric vehicles, Scoobic aligns business objectives with a commitment to sustainability. Simply put, we’re dedicated to making Scoobic a global leader in the lightweight electric urban delivery vehicle segment.

José María Gómez, Founder & CEO

José María Gómez, 63, is a seasoned entrepreneur and engineer with a master’s in business management. Initiating ventures since age 16, he has led projects internationally, residing in countries like Abu Dhabi, Dubai, Qatar, Saudi Arabia, Morocco, England, Mexico, and Spain. With a focus on technology, his career spans industries from construction to aeronautics. As CEO of AMG Services, the parent company of Scoobic, he specializes in technical infrastructure for motorsports and aeronautics. The company has supported events like Formula 1 and MotoGP championships. In a competitive market, Scoobic prioritizes people, aiming to enhance quality of life and safety in cities.

“Scoobic is currently present in over 20 countries across Europe and the United Kingdom. The company has initiated pilot tests in New York and aims to make a strong impact in the American market, which is seen as having great potential for its specialized vehicles. Our strategy includes establishing a solid presence in both the European and American markets.”

Scoobic’s success is driven by innovation and collaboration, exemplified in tailored solutions for clients like Heineken and Correos.