30 Most Influential Companies Of 2022

New Breed – Helping Subscription Businesses Improve How They Acquire and Retain Customers


"We believe our customers’ success fuels our own so we operate as a strategic partner and an extension of their teams."

No business is perfect. There's always something you could be doing better — some hitch or hiccup in your sales or marketing efforts that could use some smoothing over. And while those gaps are more obvious and pressing for some companies, every organization stands to gain from consistent, incremental improvement. Something called revenue performance management (RPM) can provide the basis for that kind of progress — so no matter where your sales and marketing efforts stand, it's worth taking some time to learn about the concept. RPM lets you understand the specific touchpoints that are doing the most for you and areas where you're running into trouble — informing decisions that can help you double down on what you're doing well and remedy what you're doing wrong.

New Breed is the premier revenue performance management firm helping clients' improve the way you acquire, retain and expand their customers through tech-enabled marketing, sales and customer success solutions. Unlike a typical agency, its team of experts collaborates with global companies to develop and manage holistic strategies that optimize your entire revenue stream to accelerate your growth. Not only do they address the entire buyer’s journey, they have developed predictable, measurable and proven processes to do so. The company also specializes in the technology stack needed to execute these strategies through their partnerships with HubSpot, SaaSWorks, Salesforce, Drift, and Vidyard.

Leveraging Best-in-Class Revenue Management Solutions and Services

Marketing Solutions: For companies looking to grow, marketing can’t merely produce leads; it also needs to generate revenue. New Breed's data-driven approach will help you see success across the entirety of your marketing and sales funnel. Its team has the expertise to strategize and implement every marketing effort your company needs to grow. They will partner with you to become an extension of your team so your employees can focus on what they do best, and they will take care of the rest.

Sales Solutions: When your sales team is focusing their efforts on high-quality prospects and leveraging a sales process centered on demonstrating value, they’re guaranteed to bring in more revenue. Too often, sales and marketing teams are working against each other. Their lack of collaboration and communication is an impediment to your company’s growth. But, with the right processes and operations in place, your marketing efforts can feed into your sales tactics so both teams can work toward the same goal: revenue. For your marketing and sales communications to reach their intended audience and successfully nurture your prospects, you need operational processes like integrations, reporting, contact management, lead scoring and form strategy functioning properly. Its team of technical experts knows HubSpot and Salesforce inside and out and will clean up your portal and set up processes that will increase efficiency and results.

Customer Experience Management: How well you service your customers is core to your business’s scalability. It’s vital to continuously provide them with value and understand how you’re helping them achieve their goals. They dig into every touchpoint in order to power customer-centric engagements. They will help your team focus their time and energy on the activities that’ll have the highest impact on your customers and your company. From identifying your best customer segments to creating playbooks that’ll help you be more proactive, New Breed’s services will equip you with the tools and information you need to best serve your customers so you can retain and expand them.

Revenue Operations: For companies looking to grow, marketing can’t merely produce leads; it also needs to generate revenue. Their data-driven approach will help you see success across the entirety of your marketing and sales funnel. In order for your business to be successful, your marketing, sales and service teams need to be on the same page. Revenue operations (RevOps) is the key to making that happen. RevOps is the convergence of marketing, sales and services operations to drive accountability, efficiency and adoption across teams and platforms. The RevOps experts will optimize your company’s processes so you can function more effectively.

Patrick Biddiscombe | CEO

He is experienced Chief Executive Officer with a demonstrated history of working in the marketing and advertising industry. Patrick is skilled in negotiation, analytical skills, sales, entrepreneurship, and Customer Relationship Management (CRM). He is a strong business development professional with a B.S. Business Administration focused in Entrepreneurship/Entrepreneurial Studies from University of Vermont.

"As a revenue performance management firm for the world’s fastest-growing companies, we serve over 200 clients around the world."