The Innovator Giving the Soil a Voice: Paul-Tech

In a world where sustainability and efficiency have become the pillars of modern agriculture, the role of smart farming cannot be overstated. As climate change intensifies and resources such as water and nutrients become more critical, farmers are increasingly seeking solutions that optimize resource use while maximizing crop yields. Paul-Tech, an innovative company founded by the Plakk family, is addressing this need by providing cutting-edge soil monitoring technology that offers farmers a real-time, 360-degree view of their soil health. With data-driven insights, Paul-Tech empowers farmers to make informed decisions that ultimately lead to healthier crops and reduced waste. Paul-Tech’s story is rooted in a family legacy that spans three generations. The company was founded by Mikk Plakk in 2019, after an extensive research and development process led by his father, Tiit Plakk, and grandfather, Paul Plakk. This multi-generational dedication to soil science and agriculture has been the driving force behind the company's advanced technology. Paul-Tech's mission is to go beyond traditional soil monitoring, offering not just data but meaningful insights and recommendations that improve farming outcomes. The company’s sensors can measure soil nutrient levels, moisture content, and even assess when plants are unable to benefit from additional water or fertilizers.

"Giving the soil a voice" is more than just a tagline for Paul-Tech—it is the core of their mission. By equipping farmers with precise, real-time information about their soil's health, Paul-Tech is revolutionizing how decisions are made in the field. No longer do farmers need to rely on outdated methods or guesswork. Instead, they can utilize Paul-Tech's insights to take action exactly when needed, whether that means watering, fertilizing, or adjusting other inputs to optimize plant growth.

Real-Time Data: The Heart of Smart Farming

Paul-Tech’s soil stations provide farmers with up-to-the-minute information about their fields, with updates arriving every two hours. This level of precision enables farmers to react quickly to changes in soil health, whether it's adjusting irrigation schedules or modifying fertilizer applications. Paul-Tech’s technology allows farmers to monitor key factors such as nutrient levels, moisture content, and temperature from the ground and air. With this data, farmers can identify trends and spot potential issues before they become major problems.

For example, Paul-Tech’s system can detect when plants are stressed due to inadequate hydration or nutrient imbalances. Armed with this information, farmers can take immediate action to remedy the situation, ensuring that their crops receive the resources they need when they need them most. The system’s detailed recommendations guide farmers every step of the way, from sowing to harvesting, allowing for a more efficient and effective farming process.

From the Ground Up: Soil Monitoring and More

Paul-Tech’s soil sensors are designed to be easy to install and even easier to use. Each soil station is installed after a thorough analysis of the field, with 100 to 200 measurements taken to determine the best placement for the sensors. One sensor is buried at a depth of 8 centimeters, while another is placed between 16 and 25 centimeters, depending on the crop’s requirements. This ensures that the data collected is both accurate and relevant to the specific needs of the plants in that field.

Once installed, the sensors provide real-time data on soil nutrient levels, moisture content, and more. This data is securely stored in the cloud, allowing farmers to access it from any device. The system also offers a range of unique suggestions, with up to 35 actionable recommendations provided daily. These insights help farmers to understand which areas of their fields need attention and why, enabling them to make data-backed decisions that improve crop yields and reduce waste. 

From the Air to the Cloud

In addition to soil monitoring, Paul-Tech provides a range of environmental data that helps farmers make more informed decisions. The system tracks humidity, air temperature, and weather patterns, providing real-time and historical data that can be used to predict future conditions. This information is critical for managing risks such as disease outbreaks, which are often influenced by changes in humidity and temperature.

Paul-Tech also integrates satellite technology into its platform, offering farmers the ability to analyze their fields with NDVI (Normalized Difference Vegetation Index) reports. These reports provide a detailed view of plant health across the entire farm, allowing for precision farming at an unprecedented level. By combining data from the ground, air, and satellites, Paul-Tech delivers a holistic view of the farm that enables farmers to manage their resources more effectively. Every Paul-Tech soil station is designed with the user in mind, offering a seamless and intuitive experience.

The Future of Smart Farming

Looking ahead, Paul-Tech aims to continue innovating and expanding its offerings to meet the evolving needs of the agricultural industry. By leveraging its decades of experience and commitment to sustainability, the company is poised to play a key role in shaping the future of farming. Whether it’s through improving crop yields, reducing waste, or conserving resources, Paul-Tech is helping farmers make smarter, more sustainable decisions every day.

In a world where agriculture is increasingly data-driven, Paul-Tech is giving farmers the tools they need to thrive. From the ground to the cloud, Paul-Tech’s technology provides a comprehensive solution for modern farming, ensuring that farmers can make the right decisions at the right time. With Paul-Tech, the future of farming is smarter, more sustainable, and more efficient.

Mikk Plakk, CEO

“Paul-Tech's mission is to go beyond traditional soil monitoring, offering not just data but meaningful insights and recommendations that improve farming outcome”