For business growth and profitability, finding new customers and retaining the existing ones is essential. Customers are arguably the most valuable asset of an organization, so attracting customers and keeping them satisfied should be the focus of any company aiming to achieve success. The better a business can manage the relationships it has with its customers, the more successful it will become. Therefore, many companies rely on customer relationship management (CRM) systems to (a) gain insight into the wants and buying behavior of prospective customers;(b)use that information to convert prospects to customers, and (c)modify their business operations to ensure that they keep their customers by being responsive to their identified needs. nFüsz, Inc. makes that possible by capturing the best practices of an organization’s most talented sales professionals, and in particular, those that are skilled at expressing the value proposition of a product or service in a way that engages the customer, and placing that tool in the hands of ALL of the organization’s salespersons.
nFüsz, Inc. [OTCQB: FUSZ]is a Hollywood-based digital tech company. It offers subscription-based CRM, sales lead generation, and social engagement software on mobile and desktop platforms for sales-based organizations, consumer brands, and artists seeking greater levels of engagement and higher conversion rates.
CRM tools to convert prospects into full-fledged customers
With its notifiCRM product, anyone can reach out to their business prospects and send them an interactive video of a virtual salesperson who appears to walk-out onto the screens of their prospects’ mobile and desktop devices - who is not only able to explain the benefits of the product or service in an engaging, attention-grabbing manner, but who can also invite the prospect viewing the video to actually respond to a call to action right in the video.
While watching the video, prospects can actually download a brochure right from the video; they can respond to a survey, fill out an order form, complete a purchase, even have their browser opened and directed to a specific page on a website – all in and through the interactive video.
In fact, the virtual salesperson could even place a virtual phone on the screen, invite prospects to input their phone number, and they will receive an immediate connection to a call center for customer support, sales, or information – all in real time, all in the video, and all while the prospect is ready to buy. This allows even the most inexperienced, unskilled, salespeople to achieve the results of seasoned professionals. notifiCRM has many more features to ensure sales success such as drip campaign capabilities, analytics, among many other features available in a simple, intuitive interface for mobile and desktop devices. “We’ve re-invented what a CRM, lead-gen tool should be in today’s video-centric business and social environment.”
The Company’s notifiADS product delivers those same interactive video capabilities to consumer brands and advertisers seeking to connect with, and engage their target audience through online ads. Their notifiLINKS product allows users to distribute those same interactive videos through email, text messages, and even through social media such as Twitter, among others.
In the near future, nFüsz expects to see accelerated growth from its notifi products. It also plans to introduce a new highly disruptive product making broadcast video interactive. The company believes its dedicated team of talented people having a common and well-defined purpose is its greatest asset.
Let’s meet the leader who made nFüsz possible, CEO Rory J. Cutaia
Best described as the quintessential entrepreneur, Rory began his career as an attorney at a major NYC law firm, representing highly successful, world renowned entrepreneurs. Prior to founding nFüsz, Inc., Rory changed the landscape of the telecom industry through a tech company start-up called Telx, which became the internationally recognized leader in the data center sector and the de facto standard by which the world’s telecom carriers interconnect with one another. Following the highly lucrative sale of Telx in 2006, Rory became a partner and ‘Entrepreneur-in-Residence’ in a NYC-based private equity fund, where he was responsible for several other entrepreneurial endeavors.
Rory is also actively involved in many charitable endeavors. He founded the US Chapter of Innocence In Danger, a global organization dedicated to the protection and rehabilitation of children who have been victims of trafficking. He is also a former member of the Board of Trustees of The New York Institute of Technology and a member of the Board of Trustees of the American Shakespeare Center.
“It truly takes the same amount of effort to build a one-million-dollar business as it does to build a one-hundred million dollar business. So think big, plan big, execute big.” – Rory J. Cutaia, CEO nFüsz, Inc.
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