SR 20 Fastest Growing Software Companies

BullseyeEngagement: Offering User-Friendly Talent Management Software Solutions


As a senior manager in the automotive supply industry, Bullseye founder Adeel Zaidi was frustrated with outmoded employee evaluation processes, and he determined to create software that would revolutionize communications between managers and employees as a means to dramatically improve employee engagement. Using advanced cloud-based technology, BullseyeEngagement was first deployed in 2010. Bullseye provides trendsetting, non-form based solutions for the measurement of employee and organizational performance and level of engagement. By facilitating frequent communication and incorporating social feedback, these applications provide organizations a powerful tool to create a culture of engagement.

Over the last four years, Bullseye has grown to include a full suite of human capital and operational management solutions. Their business intelligence capabilities display real-time information through innovative key performance indicator (KPI) dashboards. Bullseye’s software solutions are user-friendly, configurable and quickly deployed.

Why Bullseye

  • Comprehensive and Easy to Use
  • Point and Click Interface
  • Social Feedback Feature
  • Quick On-Boarding Process & High User Adoption
  • Fully Compatible with all Mobile Devices
  • Promotes Frequent Communication & Employee Engagement

With employee engagement being the driving force behind Bullseye’s products, gone are the days of lengthy annual appraisals and decision-making based on a complex maze of spreadsheets. Organizations in every industry now welcome the visually intuitive, colorful and easy-to-use Bullseye solutions: intracompany communications, performance coaching, talent optimization and data-driven decisions at the click of a button!

Client Testimonials
“It is a rewarding experience working with the Bullseye team- they understand the needs of the end user. They offer a lot of support. The software is very easy to administer and use, as a manger and employee. NO FORMS!!!! VISUAL!!! COLOR!!! FUN TO USE!”- Salisha Baksh, Vice President of Human Resources, City National Bank

“BullseyeEngagement has been a tremendous business partner over the past 3 years. Their tools and processes have helped us improve employee engagement, enhance the quality of our performance conversations, and achieve progress toward critical strategic goals. The Bullseye team consistently seeks out feedback and utilizes that information to make enhancements that will improve our experience with their products. They are very responsive to our needs and routinely provide the high level of customer service that we expect.”- Dave Edwards, HR Development Manager, Mustang CAT

Our Solutions
Bullseye provides trendsetting cloud software solutions that bridge Human Capital Management (HCM) and Operational Performance Management and are positioned as more complete and well thought out than any other solutions on the market. Their solutions are as follows:

BullseyePerformance (BEPMS) – This employee performance development solution includes a full range of appraisal structures and social communication features. It is configurable to an organization’s specific needs. BEPMS includes complementary modules for employee and organizational goals management, employee training management, job competency management and succession planning.

BullseyeCompensation – Released in the fourth quarter of 2014, enables organizations to plan merit raises and cash bonus compensation that are dependent on performance appraisal ratings and are subject to bonus constraints.

BullseyeTalent Management – Released in the second quarter of 2015, enables organizations to match open positions with both internal employee and external candidate profiles that include performance ratings and validated job competencies. The application is also designed to be used for succession planning and to empower employee-directed career development and planning.

BullseyeOPS – Bullseye’s key performance indicator dashboards provide intuitive, real-time access to key organizational performance metrics. Bullseye business intelligence dashboards synthesize operational data from disparate sources into a visual display of core metrics that management can use to identify problems and focus attention on key action items.

BullseyeSurveys – Bullseye’s survey tool provides a unique way to rapidly integrate feedback from employee, customers, students and meeting participants into operational or performance management processes.Robust analytics displayed in dashboards provide intuitive snapshots of survey results. Customers using the application to conduct employee surveys may also access expert content developed by The Employee Engagement Institute, for which Bullseye is an authorized reseller.

Meet the Management Team

Adeel Zaidi, CEO – With over 20 years of experience in the automotive supply industry with Fiat SpA, Handy & Harman and Behr GmbH, in the United States and Europe, and entrepreneurial experience acquiring, growing and selling a business in the health care industry. He has a deep understanding of P&L management, strategic planning and business development.

Tony Maresca, CFO – Prior to joining Bullseye in 2012, Tony had been CFO of ACR Group, a publicly-traded HVAC distributor, for 17 years before its purchase in 2007, after which he was President of the company until 2010. He directed the acquisition and integration of 13 companies into ACR as the company developed from a startup to a $250 million in annual revenues at the time it was acquired.

Shahid Abbasi, CTO – Shahid has over 20 years’ experience in software development and implementation of global enterprise resource planning (ERP) systems. He started his own company in 2000, providing technology consulting and software development services. In 2008 he combined his company with Bullseye in order to devote his full energies to the development of Bullseye’s human capital management software solutions.

“We are the leading provider of Performance Development Solutions” – BullseyeEngagement