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10 Fastest Growing Marketing & Advertising Companies 2017

Chetu : Custom Software Development for Your Business


“We combine our expertise, specific domain experience, and passion for excellence to deliver enterprise-grade solutions.”

In today’s business world, software is at the core of each company’s ability to offer great products and services. The demand for agile software solutions that are well-integrated and intelligent have become key differentiating factors in a competitive landscape. In the past, off-the-shelf software was seen as the most economical way for a company to acquire a solution. Now custom software has become a leading source of competitive advantages for companies of all sizes. Custom applications built for businesses and customers to solve unique challenges has driven innovation and contributes to the ever growing software industry.

Founded in 2000, Chetu Inc. is a global provider of customized software development solutions combining technological expertise, specific domain experience and passion for excellence to deliver enterprise-grade solutions to start-ups, SMBs, fortune 5000 companies and major brands. Chetu is a true and seamless backend technology partner, helping businesses accelerate the development of desktop, mobile & web-based apps with on-demand developers. The company specializes in helping businesses overcome their technology challenges across various industries including Finance and Banking, Payments, Healthcare, Hospitality, Travel, Retail, eLearning and Education, Gaming and others.

Chetu understands that when it comes to technology solutions, one size does not fit all. The firm’s solutions are tailor-made based on the organization’s budget, specific needs, and requirements, with the capability to scale-up as the client grows. Chetu proactively suggests improvements and newer tools and technologies that can be used by its customers to reduce costs and make business systems more efficient. Chetu’s solutions are catered for the long-term benefits of its customers, balancing the needs of individual organizations while keeping an eye on the budget.

Fons et origo of Chetu

Prior to starting Chetu in April of 2000, Atal Bansal worked for other software development firms. Although he was doing what he loved, his dream was to start his own software development company where he could incorporate higher standards of excellence and self-improvement without making the working environment difficult for employees.

Inspired by the book “Built to Last” by Jim Collins and Jerry I. Porras, Bansal wanted to create a company that maintained a high employee retention rate so he could attract and keep the best talent in the software development industry. Furthermore, he believed that cost-effective IT solutions did not need to come at the expense of quality. As a result, he has created an environment where employees are encouraged to learn from one another and perfect their skills in multiple areas to better serve clients.

From its humble beginning 17 years ago, the Chetu family has grown organically to include 14+ locations across the globe and over 1,100 expert developers with extensive knowledge across the IT spectrum. Chetu has the unique capability to serve as the one-stop shop solutions provider for its customers, removing the hassle of managing multiple vendors, logistics, and technological bottlenecks, plus giving its customers the peace of mind that they have chosen a reliable, long-term partner capable of solving their development needs as their businesses grow.

Chetu: World Class Software Solutions

thesiliconreview-marketing-and-advertising-cover-17With markets becoming oversaturated with competition, companies look to Chetu to help guide them through the IT environment as it relates to their business objectives. Chetu’s team of developers are divided into different industry factions. Each group is trained on and has experience in best practices, trends, and regulations specific to that industry. Because the company provides developers with industry specific experience, they are able to anticipate clients’ needs, adapt to changing market conditions and provide insight into their client’s projects that add value to their business objectives.

Rather than providing an out of the box solution, Chetu specializes in creating software that meets the client’s exact needs. In addition to this, once a project is completed the client gains full rights to the source code and intellectual property created on their behalf. This helps further reduce development and maintenance costs because the company does not charge licensing or usage fees. Chetu’s solutions are tailor-made based on the organization’s budget, needs and requirements with the capability to scale-up as the collective needs grow. Chetu’s approach provides the maximum value for the investment.

Industry Obstacles Answered

The challenges that Chetu addresses are the connotations surrounding outsourcing. Most companies understand the benefits but become hesitant when confronted with typical drawbacks including lack of managerial control, hidden costs, and quality assurance. Chetu takes all these head on to ensure a thriving partnership with its clients.

One of the biggest concerns that a company faces with selecting a software development vendor is who will oversee the project. In some cases, companies do not provide a project manager, which puts the onus of overseeing the project on the client. This can be very stressful, as these providers typically operate in an offshore environment and most likely speak a different language than the client. Chetu offers project management as part of the agreement to address the concerns with communication and project oversight by ensuring that there will always be a point of contact for their project who understands their company’s needs.

Other concerns involve hidden fees. The problem with this is that without knowing the full scope and specifications for the project, other development companies find themselves either severely underquoting to win business or over-quoting in an attempt to cover every possible factor. This is often done without the software company knowing the full details of the project. Chetu follows the same with a custom software development project. Without a project plan and high level design documents it is nearly impossible to accurately give a total cost quote.

And the last pain point clients face is finding a software development company with a proven track record, with the capabilities to match the needs of their project, while providing quality solutions. Chetu’s software developers are organized in virtual divisions that have the domain expertise and know-how within each industry to offer exceptional development solutions. The company’s developers are quick to relate and understand its customers’ needs given their industry experience. Chetu works with its clients based on their software development objectives to find the areas that are best suited to bring them value and the quickest return on investment. Based on their needs, Chetu defines specific tactics and dedicate a team that can ramp up or down as necessary.

Products and Solutions Portfolio

Chetu designs, develops, integrates, and implements a wide variety of custom software solutions for specialized business markets including eLearning, finance, healthcare, hospitality, travel, gaming, payments, retail, and more. Chetu delivers end-to-endsoftware solutions based on the customer’s business needs and technology requirements.

The company provides on-demand, dedicated developers with proven domain and technological expertise that use industry and technical best practices for each client. Every year Chetu invites external AICPA certified auditors to assess its internal security and software development processes to undergo the stringent SSAE 16 SOC 1 Type 2 standards.

Standing Tall Among Contenders

One of the biggest differentiators is Chetu’s exceptional communication with their clients. Often referred to as the “special sauce” the company has a proprietary model that ensures a true and seamless back-end technology partnership. It strives to come in as a 3rd party with a “branch feel” that makes Chetu seem it is another department within the clients company. Chetu has always followed a “customer comes first” philosophy. Its governance is simple, flexible, and focused on providing end results to its clients. Chetu values its customer relationships and takes extra steps to ensure that its customers are always satisfied. Thanks to this philosophy, 47% of the company’s revenue comes from repeat business and referrals, and the remaining is new business.

A Sign of Great Things to Come

Chetu’s future plans includes the relocation of the corporate headquarters from its current workspace to a new state-of-the-art facility in Plantation, FL. This move represents the company’s continued success as a software solutions provider. Chetu’s new corporate headquarters will be located at 1248 N. University Drive, Plantation, FL.

To accommodate growth there are plans to expand internally in all areas including sales, operations, admin, and marketing plus the opening of an office in Toronto to support operations in Canada. Chetu strives to continually be recognized on Inc. 500|5000’s List of Fastest Growing Private Companies in America and consistently land a spot on South Florida Business Journal’s List of Fastest Growing Technology Companies.

Clients Rhapsodize About Chetu

“After vetting several onshore and offshore consulting firms, we selected Chetu because of their proven track record as well as their impressive global software delivery model. They were easy to work with and delivered a quality product within the projected timeline and within budget. We consider Chetu a strategic partner. We have worked with them for almost a decade and have never looked back.”

- Charles Braganza, Wild Birds Unlimited

“Chetu seemed too good to be true, but it really was true. I have 30+ years in the IT industry and I was impressed by the efficiency of the on-shore/off-shore model, and by the overall methodology and project management discipline. We will be using Chetu again and again.”

- Jackie Parker, Harvest Trends

“Chetu has provided skilled and useful programming services to our company with very little learning curve. The delivered code is clean and on-time. The daily reports and weekly team meeting keep the projects on track. The developers are accessible and responsive.”

- David Zelmanovic, LabThruPut

Belaud the Brilliance

Atal Bansal, founder and CEO: Bansal has grown Chetu from a single employee in 2000, to a global company with over 1,100 employees spread across 14 locations in the U.S., Europe and Asia. He’s passion crosses all aspects of his business. From overseeing operations and client management to client acquisition, his technical expertise and business acumen have allowed Chetu to quickly climb the Inc. 5000 list of America’s fastest-growing private companies for six consecutive years. Prior to founding Chetu, Bansal worked for IBM and Sapient, while earning his degree in electrical engineering from the Indian Institute of Technology in Kanpur.

“Our Mission is to use innovation and creativity to provide world-class software development services and deploy such mechanisms to improve the efficiency of our customers’ business.”

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