Feature Management for Modern Development – LaunchDarkly

Fast and reliable feature management for modern enterprises

Many modern enterprises use Launch Darkly to innovate faster, reduce risk, and break down the barriers between the developer, product, marketing, and sales. It featuresmanagement platform that powers the best software products

The firm’s vision is to eliminate the risk for developers and operations teams from the software development cycle. As companies transition to a world built on software, there is an increasing requirement to move quickly—but that often comes with the desire to maintain control. LaunchDarkly is the feature management platform that enables dev and ops teams to control the whole feature lifecycle, from concept to launch to value.

Feature flagging is an industry best practice of wrapping a new or risky section of code or infrastructure change with a flag. Each flag can easily be turned on/off independent of code deployment (aka” dark launching”).

Equipping businesses with the ability to move at the speed of every deploy allow an entire company to learn rapidly, deliver value to their customers faster, and produce more value. Developers can build, marketing can launch, the product can iterate, and sales can sell.

Move at the Speed of Innovation

Teams are under pressure to iterate faster and release features more often. Using feature flags in continuous delivery means you can integrate release, deployment, and operational management into the development cycle.

LaunchDarkly's feature management platform gives you granular control over what your users experience so you can safely test in production and quickly get valuable feedback from your users.

In the Community

LaunchDarkly is proud to call Oakland home. Though their team's members come from all parts of the globe, its headquarters are in beautiful downtown Oakland. The company thinks diversity is important and work hard to promote a safe and inclusive space for everyone.

LaunchDarkly Feature Management Platform

Why Feature Management

Modern development and operations teams are using feature management to deliver faster and take on more development cycles. This best practice enables engineering teams of any size to continuously deploy code and empowers business teams with control over features so they can manage their customers' experience. With the LaunchDarkly Feature Management Platform, leading teams can reduce risk and launch their ideas at inception.

Release: Speed up the pace of software delivery by separating code deployments from feature releases. Deploy when you want, release when you’re ready.

Operate: Lower the cost of being wrong by using feature flags to roll out new features and services or when migrating systems. Monitor and manage your features in real-time.

Experiment: Test robust functionality instead of just cosmetic changes. Gather critical data on how your features are performing and their impact on your infrastructure to make data-driven decisions.

Modern Flags: The company’s feature flags are cross-platform supported, multi-lingual and updates are delivered consistently across all your services in real-time.

Maintenance: Set up, review, and maintain the entire lifecycle of your feature flags from creation to clean-up.

Oversight & Control: Manage your feature flags at scale with granular access controls for different members of your organization.

Sophisticated User Targeting: Segment and target users by any custom attribute in your application so you can test new features without impacting your entire user base.

Organization: Keep your flags in different projects and environments to make it simple for teams to build, test, and release new features at their own pace.

Experimentation: Test and measure important business goals and then export the data into your preferred BI tool for data analysis.

SDKs: LaunchDarkly has you covered with SDKs for all major programming languages, built for today’s sophisticated polyglot infrastructures.

APIs: Every LaunchDarkly product feature is built API-first. Our full-featured APIs enable you to build custom integrations, export data and automate feature flag workflows.

Integrations: Connect with the tools you use every day for monitoring, collaboration, and data analysis.

Analytics: Gain visibility across all your features and drive the business forward.

The Co-Founders of the Firm

Edith Harbaugh | Co-founder & CEO

Leader for software and hardware products from concept to launched multi-million dollar success at both consumer and enterprise startups.

John Kodumal | Co-founder & CTO

Carrying over 15 years of experience, John is a great asset to the company as the Chief Technical Officer. 

“We are a Feature Management Platform that serves over 100 billion feature flags daily to help software teams build better software, faster. Feature flagging is an industry best practice of wrapping a new or risky section of code or infrastructure change with a flag. Each flag can easily be turned off independent of code deployment (aka ”dark launching”).”