Powering Multi-Cloud for Enterprise Databases: Actifio

Virtualize Your Data, Free Yourself

Actifio helps over 2700 global enterprise customers and service provider partners in more than 37 countries around the world virtualize their data, just as they virtualized their applications and infrastructure. The company’s Virtual Data Pipeline™ technology decouples data from infrastructure, enabling dramatic improvements in business resiliency, agility, and access to the cloud.

Actifio replaces siloed data management applications with a radically simple, application-centric, SLA-driven approach that lets customers capture data from production applications, manage it more economically, and use it when and where they need. The result is enterprise data available for any use, anytime, anywhere.

Actifio: Migrate, protect, develop, test, and analyze faster

Actifio started out with a simple idea that managing more data doesn’t need to mean more storage and infrastructure.With more than two exabytes of application data under management, its customers have freed themselves from the bonds of traditional siloed data management with its radically simple approach.

Actifio’s founding vision – optimizing the copy data within the data center – has helped establish the $46 Billion global copy data management market, becoming one of the fastest growing enterprise technology companies from inception ever.

The firm helps global enterprises and service providers such as IBM, Sungard Availability Services, HBO, Netflix, Time Warner Cable, NEC, Sanofi, Cole-Haan, KKR, McKesson, IFDS/State Street, Dell, Dassault Systems, and many State, Local, and Federal Government Agencies better utilize their data to drive business outcomes.

Actifio is relentlessly focused on helping its customers transform the way they manage data. The company’s enterprise customers say that Actifio helps them break free of the bonds of siloed systems and legacy infrastructure while slashing costs, time, complexity, and stress. Its service provider customers tell that Actifio helps to power new services that are changing the underlying economics of their businesses

Product Portfolio

Copy Data Virtualization

Your legacy storage infrastructure is keeping you from realizing the promise of a modern, data-driven enterprise. When asked about their most pressing priorities, CIO’s usually list improving the resiliency of their business, increasing its agility, and moving toward a more cloud-based, efficient, and scalable technology model. Legacy application architectures, which bind application data to a particular infrastructure, make all three of these priorities harder to achieve than they should be.

Server virtualization freed massive unused capacity in computing. Today data virtualization is freeing more business’s data from its legacy physical infrastructure.

It’s time to apply the same virtualization approach to data that changed everything with servers. We all know the volume of data is growing at a staggering pace. And the vast majority of the data we’re storing are excess copies of production, created by disparate data protection and availability tools like backup, DR, dev& testing, and analytics.

How Does Actifio Deliver Copy Data Virtualization?

Actifio replaces siloed data management applications with an application-centric, SLA-driven approach.

Proven Business Impact of Actifio Copy Data Virtualization:

• Improved Resiliency: Improved Resiliency through instant data access for data protection and disaster recovery. Actifio has no backup window, and RTOs are often measured in minutes not hours.
• Dramatic Saving: Actifio delivers an order of magnitude reduction in TCO, via the elimination of multiple software licenses for point tools, up to a 10X reduction in storage costs, and up to a 70% reduction in network bandwidth costs.
• Enhanced Agility: Decoupling strategic application data from rapidly commoditizing physical infrastructure means you can keep up with those changes, putting data where you need it when you need it, and slashing application development cycle times by making it readily but securely available to the developers and DBA’s who need it.
• Transition to the Cloud: Moving your apps into the cloud won’t do much good if the data that powers them is tied to a 20th-century data center. Actifio is your on-ramp to public, private, and hybrid cloud-based systems, ensuring your data follows your applications wherever they live.

Founder’s Desk

Ash Ashutosh, Founder, and CEO: Ash Ashutosh brings more than 25 years of the storage industry and entrepreneurship experience to his role of CEO at Actifio. Ashutosh is a recognized leader and architect in the storage industry where he has spearheaded several major industry initiatives, including iSCSI and storage virtualization, and led the authoring of numerous storage industry standards. Ashutosh was most recently a Partner with Greylock Partners where he focused on making investments in enterprise IT companies. Prior to Greylock, he was Vice President and Chief Technologist for HP Storage.

Ashutosh founded and led AppIQ, a market leader of Storage Resource Management (SRM) solutions, which was acquired by HP in 2005. He was also the founder of Serano Systems, a Fibre Channel controller solutions provider, acquired by Vitesse Semiconductor in 1999. Prior to Serano, Ashutosh was Senior Vice President at Storage Networks, the industry’s first Storage Service Provider. He previously worked as an architect and engineer at LSI and Intergraph.

Ashutosh remains an avid supporter of entrepreneurship and is an advisor and board member for several commercial and non-profit organizations. He holds a degree in Electrical Engineering and a Masters degree in Computer Science from Penn State University.

“We help businesses achieve all their strategic priorities around business resiliency, agility, and cloud while dramatically reducing the cost and improving the efficiency of IT operations.”