How Brands are Celebrating International Women’s Day 2020

How Brands are Celebrating International Women’s Day 2020
The Siliconreview
04 March, 2020

March marks the Women’s History Month and fashion and beauty brands are coming up with charitable initiatives and celebrations to honor the upcoming International Women’s Day on March 8. Tory Burch is hosting a panel with the likes of activists like Gloria Steinem, actress Ashley Judd and Time’s Up CEO Tina Tchen in addition to donating 100 per cent of the proceeds from a limited edition collection to support women entrepreneurship.

 Other brands too are paying homage to women. Contemporary fashion label La Ligne is launching pieces that include the monograms of such women, including Michelle Obama, Ruth Bader Ginsburg, Frida Kahlo and more, and The Great is paying homage to Rosie the Riveter with a reimagined denim jumpsuit that gives a nod to the iconic figure.

Fossil is teaming with the illustrator Bijou Karman for a collection that utilizes the artist’s colourful illustrations of women.  Jewellery designer Kendra Scott is launching the Everlyne Friendship Bracelet as part of the brand’s Shop for Good give-back collection. Net-a-porter is celebrating International Women’s Day with its third partnership with Women for Women International. Accessories brand Pandora is celebrating the day in a big way, hosting a charitable concert in London on March 7 that will benefit UNICEF.Author and activist Cleo Wade is working with Kate Spade for International Women’s Day, creating a capsule collection of totes, pouches and sweaters that feature motivational quotes written by Wade.