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Puma introduces the new Track ...

LIFESTYLE AND FASHION

Puma introduces the new Track Meet line, to mark its 75th anniversary

Puma 75th anniversary
The Silicon Review
13 April, 2023

German sportswear company Puma has unveiled its new Track Meet collection in honor of its 75th birthday.

On the occasion of its 75th anniversary, German sportswear brand Puma has introduced its new Track Meet collection. It features its sporting heritage reinterpreted through a lifestyle lens. The Track Meet collection conveys vintage branding, upgraded detailing, and garments and graphics with archival inspiration using modern designs, styles, and quality materials.

The relay-ready clothing, which includes of matching sets including tracksuits and sports basics, is characterized by retro designs and color schemes. According to a press statement from the company, special Puma Track Club logos are used on a few items throughout, such as T-shirts and hoodies.

The RX 737, RS-X EFEKT, Clyde, and Prevail are among the footwear models that make up the collection's core. Each of the four types has a base color of cream, and the rich highlights are interspersed throughout with colorful hits in blue, red, and yellow. These four models are elevated by features like terry towel linings, weathered suede, metal eyelets to mimic old track spikes, and a race-bib number engraved on the tongue to celebrate the year Puma was founded, 1948.

At present, Puma flagship locations, its online store, and a few retailers are selling the Puma Track Meet collection.

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