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Envoyage Group Center for Trav...

TRAVEL AND HOSPITALITY

Envoyage Group Center for Travel Advisors just launched after rebranding

Envoyage Group Center Travel Advisors
The Silicon Review
22 April, 2024

Envoyage members, comprising travel advisors and agency owners, enjoy the autonomy to manage their businesses according to their preferences

Two months ago, Flight Centre Travel Group’s Independent division, a worldwide network encompassing over 1,500 independent travel advisors and agencies across the U.S., Canada, South Africa, Australia, and New Zealand, announced its global rebranding as Envoyage. Presently, the company has introduced a new Envoyage Group Center to further bolster support for travel advisors engaged in group travel sales. Prior to the rebranding, each country's travel divisions within the global company operated under their own brands. Envoyage has unified all these brands under one name, extending outreach to independent travel advisors and agencies through a fresh visual identity reflecting the group’s global community, technology, and comprehensive product marketplace.

The name Envoyage amalgamates the ideas of connection through "envoy" and "travel" through "voyage." The bridge depicted in the logo symbolizes the growth journey that travel agents and travelers alike can embark on under the brand. The new brand emphasizes nurturing the substantial potential in the independent travel sector, which has seen rapid growth within the company in recent years. Christina Pedroni, executive vice president and general manager for Envoyage’s U.S. business, expressed enthusiasm for the launch of Envoyage in the United States, emphasizing the company’s commitment to empowering travel professionals with the tools and support necessary for success.

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