Daimler Truck Q3 Sales Rise 26% as North America and Europe Grow

Daimler Truck reported a 26% increase in third-quarter vehicle sales, driven by a 51% surge in North America and 13% growth in Mercedes-Benz Trucks, though battery-electric sales fell 28%.

News source: Google /  https://www.reuters.com/

Daimler Truck reported 26% growth in third-quarter vehicle sales on Thursday, as deliveries increased at both its North American unit and largely Europe-based Mercedes-Benz Trucks, offering an early indication that the stronger second half of the year forecast by management was taking shape. The truck maker sold 91,260 vehicles in the three months to September, up from 72,277 a year ago. The figures cover continuing operations only, because Mitsubishi Fuso Truck and Bus Corporation were folded into ARCHION on April 1, 2026.

North America Drives Growth

Trucks North America, which includes the Freightliner, Western Star and Thomas Built Buses brands, sold 45,629 units, up 51% from 30,225 a year earlier. The region has been the primary driver of Daimler Truck's improved outlook.

"Strong results at Trucks North America and an improved outlook for the region, driven by higher unit sales and a lower tariff impact for the remainder of the year, give us the confidence to raise our full-year guidance," CEO Karin Rådström said in August.

Mercedes-Benz Trucks, which includes BharatBenz, sold 40,362 units, up 13% from 35,818.

Electric Sales Decline

Battery-electric truck and bus sales dropped 28% to 1,207 units, compared with 1,679 a year earlier. For the first nine months of 2026, battery-electric sales fell 2% to 3,354 units from 3,431. Daimler Buses also saw a decline, with sales falling 16% to 5,394 vehicles from 6,443.

Full-Year Outlook Raised

Daimler Truck raised its full-year guidance in August, citing stronger prospects in North America and tariff-related improvements following the approval of its U.S. Content application by the U.S. Department of Commerce. Adjusted EBIT at group level is now expected between €3.6 billion and €4.1 billion, up from previous guidance of €3.2 billion to €3.7 billion. Group unit sales are projected between 340,000 and 370,000 units, up from 330,000 to 360,000. At segment level, Trucks North America now expects an adjusted return on sales of 9% to 11%, up from 6% to 8%.

What's Next

Daimler Truck will report detailed financial and non-financial key figures for the third quarter on November 6, 2026.

Here is the question The Silicon Review raises. Daimler Truck has delivered strong growth in North America and Europe while its electric vehicle sales slide. When a commercial vehicle giant's core business is booming but its zero-emission ambitions are faltering, what does it say about the pace of the transition to electric trucks?

FAQ:

Q: How many vehicles did Daimler Truck sell in Q3 2026?
A: Daimler Truck sold 91,260 vehicles in the third quarter of 2026, up 26% from 72,277 a year earlier.

Q: How did Trucks North America perform in Q3 2026?
A: Trucks North America sold 45,629 units, up 51% from 30,225 in the prior year quarter.

Q: How did Mercedes-Benz Trucks perform in Q3 2026?
A: Mercedes-Benz Trucks sold 40,362 units, up 13% from 35,818 a year earlier.

Q: Did Daimler Truck's electric vehicle sales grow in Q3 2026?
A: No, battery-electric truck and bus sales fell 28% to 1,207 units from 1,679 a year earlier.

Q: What is Daimler Truck's full-year 2026 outlook?
A: Daimler Truck raised its guidance in August, expecting adjusted EBIT of €3.6 billion to €4.1 billion and unit sales of 340,000 to 370,000.

Q: When will Daimler Truck report detailed Q3 financials?
A: Daimler Truck will publish detailed financial and non-financial key figures for the third quarter on November 6, 2026.