An excellent innovator delivering the smartest digital supply chain hub for manufacturers, distributors, e-commerce/retailers and 3PLs: FreightPOP

The movement of commodities is impacted by their supply chains, which includes identifying and obtaining raw materials, creating products, manufacturing parts and the finished product, scheduling sales and marketing, accepting and transporting orders, and providing customers with insight into the shipping and delivery process. The “third industrial revolution,” known as the digital revolution, has altered contemporary human society. In today’s world, supply chain digitalization is changing how international supply chains function and bring value. Supply chain compliance, resilience, and sustainability are becoming more and more important nowadays. These problems motivate companies to switch from conventional supply chains to digital supply chains.

With more reliable data and internal systems, digital supply chains provide producers, merchants, and customers with real-time visibility over these processes, giving them a better understanding of the supply chain. Globally there are various companies delivering excellent logistics solutions, but FreightPOP stands out from the rest. The idea for FreightPOP was born out of frustration with the Founder’s own shipping problems at Horizon Technology, a technology distributor that has been in business for more than 20 years. From using an outdated method of spreadsheets to manage shipping, and then switching to an enterprise TMS that didn’t work for their business, there was no solution in the market to address the needs of the growing company. Horizon was tired of wasting time and money and wanted to fix this problem by creating a better way to handle shipping and logistics for those that are also frustrated with clunky, legacy enterprise TMS. Being a company who handles all their own shipping, Horizon understood the problems companies like them were facing and knew they could create a TMS that not only solved these issues but was easy to use.

With a spirit of entrepreneurship and a talented team of developers, Horizon created “The Easy TMS, Built by Shippers, For Shippers.” FreightPOP was created to be a better way to handle shipping, and has since grown to help SMB and Enterprises alike improve their logistics management.

In conversation with Kurt Johnson, CEO of FreightPOP

Q. Can you explain about your services in brief?

FreightPOP is built by shippers for shippers, so everything we put into the system is done with the shipper in mind. FreightPOP provides a single platform to rate shop carrier programs, ship freight, track inbound and outbound shipments, audit carrier invoices, and analyze warehouse activity with access to real-time data. Our cloud-based TMS is rich with AI features built to automate all of the functions associated with shipping, saving our customers thousands of dollars in freight spend and countless hours of labor.

Q. Unanticipated Costs, Potential for Setbacks, Integration Difficulties, and Quality Suffers are an inevitable part of logistics. How do you overcome these without disrupting the business flow from an executive perspective?

These challenges are what make the logistics segment an incredible opportunity to improve supply chain execution through digital transformation. Improved efficiency, optimization, cost savings, and a validated ROI are embedded in a good cloud-based TMS. Business flow is minimally disrupted when critical configurability is part of the TMS solution. 

Q. There is a talent war in logistics. Among the scarce pool of talent, how do you manage to source the best?

We believe that growth is essential in life, including both collective and individual. We have a list of programs and benefits to support and encourage individual growth in several areas, including professional, personal, and financial. An example is our Hopes & Dreams program, in which employees are invited to meet regularly with a senior leader one-on-one to map out a path to their personal goals and dreams while at FreightPOP. Hopes & Dreams are not necessarily related to FreightPOP but more importantly, to the individuals’ goals outside of work. Strong company Core Values are also a critical factor in creating a desirable company culture.

Q. What would you say are the top three skills needed to be a successful leader?

Character, competence, and caring. A close fourth would be resilience.

Q. A logistics network performs its best when all its departments and operations function efficiently. How do you improve visibility and working procedures to ensure top inter- and intra-departmental functionality?

Great execution in the supply chain depends on three must-haves: strong communication, the right real-time information from connected systems, and automated workflows. Our mission of delivering a frictionless and connected supply chain started with those three requirements but took off when we added AI-powered features like SmartTRACK, Freight RateHACKER, and SmartPOOL Distribution. With an obsession for continuous improvement, we are focused on delivering more value to our customers.

Q. Do you have any new products or services ready to be launched?

We recently announced an integration partnership with FedEx IPD. This build is just another FreightPOP component built on artificial intelligence to help shippers consolidate multiple international shipments into one for easier processing through borders and customs. We’re currently the only TMS to provide this functionality.

FreightPOP’s business intelligence and reporting tool also deserves a mention. Our team has combined the best in tech with the industry’s best practices and a consultative approach to help our customers optimize their supply chain and create their perfect data pipeline. The engine is configurable and doesn’t just tell you what happened and why but can also help users predict what will happen in their warehouse in the future through analysis of their shipping activities. It’s this data that helps our users determine an optimal course of action.

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“Built by shippers, for shippers, FreightPOP connects to your existing business systems to optimize your company’s logistics planning, execution and analysis workflows faster than you thought possible – AND for a price you can afford.”