The Silicon Review
“The excitement, novelty, authenticity and true credibility of our company and the products are a reflection of our passion to bring you the best. Not just that, all our products undergo thorough processes to deliver you what we call, ‘The Zillonlife Experience’.”
Zillonlife is a novel start up in the direct selling space. The company’s unique product lines from home security, consumer electronics and natural and chemical free bath and body product lines have already created their own niche in the non store retail markets all over India. The launch of new products almost every quarter and also the entry of the home décor segment is further expected to boost the company’s retail portfolio in 2018-19.
Dawn of the company
Zillonlife believes in the importance of building good relations among entrepreneurs and their customers. Since the company’s inception, its Independent Business Consultants (IBCs) or distributors have focused not just on telling potential buyers about product features but also building the right kind of rapport. After working in the non-store retail industry for many years, the company has learnt the tremendous potential that lay in this form of selling. “Indian direct selling market still has a long way to go compared to our western counterparts, the best is yet to come”, said Satya Pradhan.
Zillonlife has come a long way in a comparatively short span of time. It is fortunate to have a few of the leading personalities of the direct selling industry as its leaders. These dynamic personalities not only impart invaluable insights but also guide the distributors.
New age premium products
It is the only Indian direct selling company dealing in electronic home security products. Some of its product offerings include air purifiers, premium hand crafted bath & body products, premium Darjeeling teas, natural honey, etc. which are in demand all over the country.
Zillonlife has worked with the clear objective to add genuine value to customers’ lives with its products. In the “Lifecorder” brand, it has recently launched the PT Camera which is a plug and play home camera with WiFi, remote motion alert, two way communication as well as remote 355° pan tilt control with a mobile app. The company has also launched its home décor range of products recently under a new brand, Zhom Comfort.
Zillonlife: A class apart
Zillonlife is the youngest member of the Indian Direct Selling Association (IDSA), an autonomous self-regulatory body for the direct selling industry in India. It is the only body associated with the World Federation of Direct Selling Associations (WFDSA) in India. The company is also a member of the prestigious FICCI Direct Committee headed by Mr.Rajat Banerji and Mr.Vivek Katoch. “The IDSA and FICCI Direct Committee is the interface between the industry and policy-making bodies of the Government facilitating the cause of Direct Selling Industry in India. Our membership in such pioneer organizations reiterates our commitment to high standards of consumer protection, professionalism and ethics”, said Mr. Pradhan. It envisions of becoming the finest and most trusted online retail and delivery service providers in non-store retail format and Direct Selling in India.
Promising reliability and credibility
With its extended knowledge of herbs and essential oils, Zillonlife has dug into Ayurveda to craft the most therapeutic body and bath essentials that are free of sulphate and parabens. Its handmade body and bath essentials, marketed under the brand “Soul Sanctuary”, have gained wide popularity amongst both men and women. The products are free of harmful chemicals and don’t have any artificial preservatives that are harmful to skin. They are made from plant-based ingredients sourced from nature and have essential oils extracted from flowers and plant sources, thus, making it natural, cruelty-free and eco-friendly.
Its “Sierra Brew” Berry Eucalyptus Honey comes from a true source certified producer, which means the entire production process, right from the beehive and the beekeeper who harvests the honey, to the supply chain used for delivering is tracked, monitored and audited. It is tested at one of the best in-house honey testing facilities in India.
The roadmap ahead
Zillonlife’s primary focus is on its IBC’s or Independent Business Consultants. We are always striving to make it easier for them to retail and consume the products along with distributing them to make a sustainable long term income for themselves and their families.
“We are revamping our website and IT systems for better integration and more features that will help the IBCs. We plan to open more regional and branch offices by the end of this year in addition to the Bengaluru regional office. Our long term plans include further expanding the product portfolio. Through an established e-commerce support and multiple branch offices, we are aiming to be able to provide quicker last mile delivery of its products and services”, said Satya Pradhan.
Knowing the visionary
Satya Pradhan, CEO- Satya Pradhan has been working in the electronic and security industry for the last ten years and has seen the Indian direct selling industry evolve, with various companies for over a decade. Leading a security company in India as well as being associated with the direct selling industry, he is in a unique position to understand the nuances of both industries. He is at the forefront, providing the right blend of services via this unique platform to create an offering in the Indian direct selling industry which will be a game changer.
“We’re passionate about our brands, products, services and most importantly, the people who make us up. We work hard to customize and curate handpicked products and packages, to make your life better.”