Walmart is now launching a brand new In Home grocery service that will deliver groceries — and put them away in your fridge. The firm announced that the new service will start in three new cities which include Kansas City, Pittsburgh and Vero Beach, Fla.
Grocery sales have been a key driver of sales and traffic for the world’s largest retailer in recent years, representing more than 55% of its total sales.In Home grocery delivery is a membership program that is being rolled out at an introductory price of $19.95 a month. It requires shoppers to purchase a $49.95 smart door lock kit or smart garage door kit, which comes with free installation and one month of free unlimited grocery delivery.
“It’s a service we plan to grow and scale aggressively”, stated Bart Stein, Walmart senior vice president of membership and InHome. Stein also added that these three cities represent variety of factors across demographics, stores, and more operationally that set us up the best and quickest to scale nationwide.
Walmart has also advised the customers will need to restrain household pets during the delivery window as well. To ensure safety, Walmart has partnered with technology companies to create a smart lock system. The firm is also working with Level Home, a company Walmart has invested in that was founded by former Apple and Nest engineers.