FedEx took a big step toward beefing up its eCommerce capabilities, announcing a deal to acquire Chicago-based eCommerce platform ShopRunner for an undisclosed sum. The firm is committed to growing the ShopRunner platform and combining it with global digital and logistics intelligence to create new possibilities in eCommerce. FedEx will accelerate the existing capabilities and align with ShopRunnergoal of creating new products and services.
The Chicago-based ShopRunner connects millions of consumers to more than 100 popular brands, providing a seamless shopping experience across merchants. Customers receive free two-day shipping, free returns, member-exclusive discounts and seamless checkout. Once the FedEx acquisition closes, ShopRunner will operate as a subsidiary of FedEx Services, which provides a range of back-office functions, including IT, communications, technical support, billing and sales and marketing.
The deal will thrust FedEx squarely into the center of the explosively growing eCommerce ecosystem. A top FedEx Services executive recently told a trade publication that the parcel-delivery giant sees eCommerce as the major driver of growth in its sector over the next six years. The tie-up aims to create an open, collaborative e-commerce ecosystem that helps merchants deliver seamless experiences for their customers.e