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CloudCommerce to go live with ...Advertisers today are looking toward technology and data to provide more accurate results on a larger scale. CloudCommerce, Inc., a leading provider of digital advertising solutions, announced that it has officially launched aiAdvertising, Inc., its wholly owned subsidiary focused on using artificial intelligence (AI) to enhance its successful SWARM solution with the goal of cutting advertising costs by as much as 50%. The firm is looking to consolidate multiple disciplines and vendor partners into one simple, elegant, end to end solution.
The Company is developing SWARM into a cloud hosted software platform that will harness the power of artificial intelligence, machine learning, and predictive algorithms to eliminate the inefficiencies, waste and guesswork that is inherent and accepted in today’s data driven digital marketing campaigns.Market acceptance of SWARM solution is using state-of-the-art tools, such as AI to eliminate inefficiencies that could potentially reduce the costs of advertising.
The firm is aiming to create inter-platform workflows whereby the output from one is the input to the other. It is a fully developed version of SWARM as a platform that will automate and integrate the processes of data or persona creation, predictive creative, omni-channel activation, and measurement that will connect the action that leads to commerce.