Ecofashion appointed Hilary Swank as design director after acquiring Mission Statement

The debut capsule collection showcases eight meticulously crafted styles of black dresses and cardigans

Ecofashion, based in New York, has appointed Hilary Swank as its design director and brand ambassador, aligning her with the brand’s founder, Marci Zaroff, and creative director, Nigel Barker, a renowned photographer. The acquisition of Hilary Swank’s apparel company, Mission Statement, by Ecofashion, a hub of sustainable brands led by Marci Zaroff, brings forth an innovative lineup that includes YesAnd, a contemporary conscious fashion brand; Farm to Home, offering affordable organic bed and bath products; and METAwear, a comprehensive sustainable apparel and home manufacturing platform. Ecofashion is gearing up to unveil a series of clothing capsules annually. The debut capsule collection showcases eight meticulously crafted styles of black dresses and cardigans under the YesAnd brand, endorsed by Hilary Swank.

All items in the collection are certified organic, low-impact dyed, traceable, and ethically produced. Through Ecofashion’s unique RESET farming and METAwear B2B manufacturing platform in India, the brands under Ecofashion’s umbrella are committed to improving farmer livelihoods and revitalizing ecosystems through climate-smart regenerative farming practices. Nigel Barker underscores Ecofashion’s mission to democratize exclusivity and redefine sustainability in the fashion industry. The trio of Swank, Zaroff, and Barker is united in their dedication to the global fashion and textile industry valued at US $2 trillion, aiming to master the 5 P’s—people, planet, prosperity, passion, and purpose. Their aim is to inspire a conscious approach to dressing, promote style, and empower people through ethically sourced garments.