Quantcast announced new key appointments amidst continued expansion to ANZ, APAC 

Chewhoi aimed to contribute his experience to help grow the client books across Asia

Quantcast, a global advertising technology company, announced three new appointments to its APAC sales team, following its continuous expansion efforts in Australia and Southeast Asia. All of the appointments took effect immediately. Alara Yenisey joined ANZ as a client success manager, while Koh Chew-Hoi and Amanda Soh assumed roles as client success manager and senior sales manager at the Singapore office, respectively. Yenisey, based in Melbourne, brought a track record in client management, digital media, and advertising to Quantcast. Prior to joining the company, Yenisey worked for News Corp Australia, UM, OMD, and SBS as a key account manager and in digital planning. She collaborated with both domestic and international clients, such as McDonald’s, Coles, and Optus.

Before joining Quantcast, Soh led initiatives to expand the platform’s market share at Twitter (now X) as the Southeast Asia agency lead and client partner. She also held positions at Oracle, Amnet, and MEC as a senior account manager. Yenisey expressed enthusiasm about joining the growing ANZ team, citing Quantcast’s dedication to leading the market in effective, accurate digital advertising as a motivating factor. She looked forward to leveraging her extensive agency experience to drive measurable outcomes for Quantcast clients. Lastly, Soh conveyed her excitement about joining Quantcast at a pivotal time for the organization's growth and dominance in the market. She looked forward to contributing to revenue growth and forging new client partnerships, particularly across Asia.