Aditya Birla Real Estate Marks New Chapter with Name Change and Strong Sales in Bengaluru

Birla Estates recently revealed that, within 24 hours of the project's debut, 95% of its inventory for the Bengaluru project, Birla Trimaya Phase II-The Park, had been sold

The Aditya Birla Group's real estate division, Century Textiles and Industries Ltd., has formally changed its name on stock exchanges to Aditya Birla Real Estate to reflect its increased emphasis on the real estate market. CENTURYTEX is no longer the company's stock symbol; it is now ABREL. Targeting premium and upper middle-class markets, the company has developed a residential portfolio with more than 20 million square feet of developable space since its 2016 real estate venture under the Birla Estates name. Birla Estates has a commercial portfolio that comprises two grade-A office buildings in Worli, Mumbai, which provide about 6 lakh square feet of leasable space in addition to residential developments. The company wants to branch out into residential, commercial, and mixed-use developments. It builds projects through asset-light joint ventures, outright purchases, and its own land parcels.

In a notable development, Birla Estates recently revealed that, within 24 hours of the project's debut, 95% of its inventory for the Bengaluru project, Birla Trimaya Phase II-The Park, had been sold, bringing in over ₹600 crore in booking value. With a pipeline of projects with a gross development value of ₹45,000 crore, the company is further solidifying its position in the real estate market.