One of the most popular electronic giant Samsung Electronics Co Ltd recently indicated that its latest flagship Galaxy S smartphone could be delayed as it assured to enhance product safety following an investigation into the cause of fires in its premium Note 7 devices. Wrapping up its months-long probe, the world's top smartphone maker said faulty batteries from two suppliers were to blame for a product failure that wiped $5.3 billion off its operating profit.
To shed some more light on this Samsung’s mobile chief Koh Dong-jin said that procedures had been put in place to avoid a repeat of the fires as the South Korean firm prepares to launch the Galaxy S8, its first premium handset since the Note 7's demise.
"The lessons of this incident are deeply reflected in our culture and process," Koh told reporters at a press briefing. "Samsung Electronics will be working hard to regain consumer trust."
Koh added saying that “The Galaxy S8 would not be unveiled at the Mobile World Congress trade show in Barcelona beginning Feb. 27, the traditional forum for Galaxy S series launches”. While he did not comment on when the company planned to launch the handset, though analysts expect it to start selling by April.
Samsung’s reputation got hampered when it announced a recall of fire-prone Note 7s, only for reports to emerge that replacement devices also caught fire. Following which images of melted Samsung devices spread on social media and airlines banned travelers from carrying them on flights. The handset, Samsung's answer to Apple Inc's iPhones, was withdrawn from sale in October less than two months after its launch, in one of the biggest failures in tech history.
Samsung said that it has not decided whether to recycle parts in the improved Note 7s or resell any recalled phones. A person familiar with the matter told Reuters reselling some Note 7s as refurbished phones was an option. The firm said it has recovered 96 percent of the 3.06 million Note 7s sold to consumers.